From Caudat Kemasan Kopi dening Vu Agency

Karya From Caudat Kemasan Kopi dening Vu Agency minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2021 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2021

From Caudat Kemasan Kopi

dening Vu Agency

Klien: From CauDat

Pemenang A' Design Award Perunggu ing Kategori Bungkusan

12,176

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #122819

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan From Caudat Kemasan Kopi

From Caudat minangka sistem kemasan kopi, diprodhuksi ing format setunggal kilogram, 500 gram lan 250 gram. Desain iki nggantosaken gambar biji kopi kang lumrah kanthi maskot grafis kang kailhami saking peradaban kuna lan seni tato Samoa. Werna kuning lan ireng dienggo kanthi proporsi kang terukur kanggo nyiptakaken kontras tanpa nuwuhaken rasa ora nyaman ing pandelengan. Ruang kosong njagi tata letak tetep cetha lan gampang diwaca. Kemasan iki dicithak nganggo teknik offset lan fleksografi ing kertas, foil aluminium, lan lapisan plastik. Tujuwane yaiku nyiptakaken kemasan kopi kang gampang dieling-eling lan gampang dicritakaken marang wong liya.

Pangakuan

Babagan A' Design Award Perunggu

From Caudat Kemasan Kopi menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. From Caudat Kemasan Kopi dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. From Caudat Kemasan Kopi nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: After more than 1 year of researching on Vietnamese and international packaging, realize that most of the packaging in general and coffee in particular focus on the artistic factor, but forget the practicality and application of when it comes to the market, it is about building an image that can be easily recalled and passed down by word of mouth.

The project aims to create an easily word-of-mouth name for packaging designs.
Ukuran & Kemasan: 1Kg: Total size: 45x78cm x 2
Finished product size: 13.5 x 39 x 9cm
Packaging Substrate / Materials: Polyester (PET), aluminum foil (Al) and polyethylene (PE)
Printing Process: Flexography

500g: Total size: 36.6x33 cm
Finished product size: 9.6 x 33 7.7 cm
Packaging Substrate / Materials: Paper, aluminum foil (Al)
Printing Process: Offset

250g: Total size: 36.6x33 cm
Finished product size: 9.6 x 33 7.7 cm
Packaging Substrate / Materials: Paper, aluminum foil (Al)
Printing Process: Offset
Tag: coffee, packaging, design, caudat, vietnam, branding, brandingdesign, brand, designinspiration
Teknologi Produksi: Packaging Substrate / Materials: Paper, aluminum foil (Al) Printing Process: Offset
Tantangan Desain: The challenge in this project is that we want to change a different view of coffee packaging. We wanted to apply impressive and distinctive design techniques, which is very difficult to convince our customers that in the coffee packaging market there must always be coffee beans.
Riset: We read books about the history of coffee, we study coffee, we visit art museums and historical elements, graphics, dramatic color shapes, legendary animals, from So we designed this impressive packaging system.
Inspirasi: A is the first and highest letter on the used scale that everyone implies is the best.

CAO is the second product line name for customers to enjoy. HIGH means premium, which ranks the highest on the quality scale.

Inspired by ancient mascots from many different civilizations.

In Greek mythology, the owl is the symbol of the goddess of wisdom Athena.

The Great Sphinx of Giza

Anubis The god of Egypt

The design style is inspired by the tattoos of the samoan people
Durasi Proyek: 2020 - Ho Chi Minh City, Vietnam
Alur Operasi: Packaging design is defined as good, good here including the art and applicability of the packaging when appearing at the point of sale, the way the packaging is and the packaging itself. Good packaging design achieves three elements: Aesthetics, Story and word of mouth application.
Anggota Tim: Vu agency
Kredit Gambar: # Main Image: Creative director: Quyen Vu
#1 Graphic Designer & Photographer: Vu Agency
#2 Graphic Designer & Photographer: Vu Agency
#3 Graphic Designer & Photographer: Vu Agency
#4 Graphic Designer & Photographer: Vu Agency