C Cell Vitality Kemasan Banyu Mineral by Tiger Pan

C Cell Vitality Kemasan Banyu Mineral by Tiger Pan is a highly esteemed winner of the very prestigious 2022 A' Design Award Perunggu in Desain Bungkusan Competition Category.

PerungguBungkusan· 2022

C Cell Vitality Kemasan Banyu Mineral

by Tiger Pan

Client: Shenzhen Tasly Industrial Co., Ltd.

A' Design Award Perunggu Winner in Bungkusan Category

17,320

Verified Award Winner

Verify Award Status for #130904

View at A' Design Award Press Release Award Badge

Colors

The Design

About C Cell Vitality Kemasan Banyu Mineral

C Cell Vitality iku desain kemasan kanggo banyu mineral botolan. Tekstur alami saka lanskap sumber diterjemahake dadi komposisi tiga dimensi kang tertata rapi saka wangun cembung lan cekung ing awak botol. Permukaané nduweni sentuhan alus kang nambah gesekan lan ningkatake kestabilan cekelan tangan. Struktur kang stabil iki ngidini panganggone bahan PET kang luwih tipis, saengga ngirit biaya lan nyuda jumlah plastik. Warna biru nggambarake tlaga gunung ing sumber banyu. Botol iki nduweni ukuran 63,3 mm ing lebar, 63,3 mm ing kedalaman, lan 207 mm ing dhuwur.

The Recognition

About the A' Design Award Perunggu

C Cell Vitality Kemasan Banyu Mineral menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. C Cell Vitality Kemasan Banyu Mineral dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. C Cell Vitality Kemasan Banyu Mineral nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The unique attribute is that the packaging fully embodies the nature and original ecology of C cell vitality mineral water. Following the mountain trails in the forest, stepping on the quiet path among the pine forests, as if hearing the nature greet us, this is the base camp of Tianlishi C cell vitality water; located in the national nature reserve of Changbai Mountain, with perfect vegetation and unique style, it is a good encounter between nature and us.
Dimensions & Packaging: Outer packaging: Width63.3mm x Depth63.3mm x Height207mm
Tags: C cell vitality, Mineral water, Super symbol, Rebrand, loop, environmental protection, Tiger Pan
Production Technology: A particularly soft touch increases the friction and improves the stability of the hand-holding. The stability of the structure allows us to use thinner PET materials, saving costs and reducing the use of plastic materials.
Design Challenge: How to attract consumers' attention in such a competitive market? We choose to use the wonderful blue of Changbai Mountain Tianchi, and the overall color is used to express the pure and natural encounter of the product.
Research: There are four seasons in the year and different weather in every ten miles. This is the "Shenxian Mountain" in "Shan Hai Jing", and it is also one of the world's three major golden water sources. The natural texture is summarized into an orderly three-dimensional composition relationship between convex and concave, which is presented on the bottle body. A particularly soft touch increases the friction and improves the stability of the hand-holding.
Inspiration: Inspired by the turbulent fairyland picture scroll of Changbai Mountain, the Tianchi is covered with white snow, and the red leaves are dancing in the mountains. There are four seasons in the year and different weather in every ten miles. This is the "Shenxian Mountain" in "Shan Hai Jing", and it is also one of the world's three major golden water sources. The natural texture is summarized into an orderly three-dimensional composition relationship between convex and concave.
Project Duration: The project lasts 2 month, designed in Shenzhen and produced in Shenzhen, Guangdong.
Operation Flow: We chose discreetly the materials, printing techniques, production crafts, all accessible, to bring the product to market as fast as possible. Therefore, the product will be taking advantage of its youthful and eye-catching look in the market for longer time.
Team Members: Creative Director: Tiger Pan
Graphic Design: Xuedan Xia
Graphic Design: Zhiyi Jiang
Image Editing: Kelin Tan
Image Editing: Sijia Liu
Technical Direction: Zhangkun Xie
Image Credits: Image #No 1: Photographer Kelin Tan
Image #No 2: Photographer Kelin Tan
Image #No 3: Photographer Kelin Tan
Image #No 4: Photographer Kelin Tan
Image #No 5: Photographer Kelin Tan