Dragon Boat Festival Packaging Kothak Hadiah dening ShenZhen XiShang Boutique Packing Co., Ltd

Karya Dragon Boat Festival Packaging Kothak Hadiah dening ShenZhen XiShang Boutique Packing Co., Ltd minangka pemenang sing diajeni banget saka A' Design Award Perak 2022 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerakBungkusan· 2022

Dragon Boat Festival Packaging Kothak Hadiah

dening ShenZhen XiShang Boutique Packing Co., Ltd

Klien: ShenZhen XiShang Boutique Packing Co., Ltd

Pemenang A' Design Award Perak ing Kategori Bungkusan

26,883

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #134172

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Dragon Boat Festival Packaging Kothak Hadiah

Kemasan Festival Prau Naga yaiku kothak hadiah kang digawe kanggo Festival Prau Naga Cina. Kothak njabane awujud naga, kanthi godhong beluntas kang mbentuk awake lan grentel godhong rosan kang dadi sisike. Kothak njerone nuduhake naga loro kang nyekel zongzi, sawijining motif kang tegese rejeki tikel loro ing budaya Cina. Nalika tutupe diangkat, papat sisih kothak njero mbukak dhewe amarga gaya gravitasi, kaya tirai kang munggah. Kothak iki digawe saka kertas ramah lingkungan kanthi ukiran kertas telung dimensi lan kardus kang dilapis-lapis. Desain iki nyampekake pangarep-arep kanggo kasarasan lan kabegjan.

Pangakuan

Babagan A' Design Award Perak

Dragon Boat Festival Packaging Kothak Hadiah menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Dragon Boat Festival Packaging Kothak Hadiah dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Dragon Boat Festival Packaging Kothak Hadiah iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Dragon Boat, a traditional symbol of the Chinese Dragon Boat Festival, as well as an ideology that people wish to eradicate diseases, is the origin of this packaging. Thus, the elements of Dragon Boat, Zongzi and mugwort are integrated into the outer packaging and the inner box to convey benedictions, especially against the backdrop of Covid-19.
Ukuran & Kemasan: 475mm X 213mm X 130mm
Teknologi Produksi: Eco-friendly paper and 3D paper carving techniques
Tantangan Desain: The biggest challenge is the integration of traditional cultural elements and packaging, which not only brings users visual experiences, but provides them with an interactive using process.
Riset: The Chinese ancestors considered dragon the symbol of luck and the master of winds and rains. On the Dragon Boat Festival, the Eastern Star, representing the Azure Dragon will rise to the sky, which is called Dragon skies in Chinese classical astrology. As the Azure Dragon is in the highest position, affair will also reach acme. Therefore, Wu Yue tribes whose totem is the dragon will hold a grand totem sacrifice to pray for the eradication of epidemics and influenza and the fortune of the world.
Inspirasi: It was inspired by the Dragon Boat Sacrificial Ceremony, by which the ancient Chinese prayed to stars and gods for the eradication of diseases and bumper harvest. The outer box is designed with a dragon as the main body, with the shape of mugwort leaves outlining the torso of the dragon and the grains of the reed leaves as the scales of the dragon body. While the inner box adopts a packaging of two dragons holding Zongzi, which means double luck in Chinese culture.
Durasi Proyek: This product was started in Shenzhen, China in April 2020, and was finished in Shenzhen, China in May 2020.
Alur Operasi: When users lift the box lid, the independent four sides of the inner box will be unfolded by gravity, which looks like a suddenly risen curtain. In this work, with totems, festival rituals and Dragon Boat scenes as the theme, traditions and characteristics of the Dragon Boat Festival are presented through multi-layered three-dimensional patterns and layered cardboard.
Anggota Tim: Creative Director: Peng Chen,
Designer: Chengpeng Zhu, Xiao Xiao, Lei Wang, Yunfeng Hu