Nutrili Branding Suplemen dening Cansu Dagbagli Ferreira

Karya Nutrili Branding Suplemen dening Cansu Dagbagli Ferreira minangka pemenang sing diajeni banget saka A' Design Award Wesi 2023 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

WesiBungkusan· 2023

Nutrili Branding Suplemen

dening Cansu Dagbagli Ferreira

Klien: Nutrili

Pemenang A' Design Award Wesi ing Kategori Bungkusan

17,010

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #147623

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Nutrili Branding Suplemen

Suplemen sing enak, keuntungan sing ora bisa dibantah. Nutrili kabeh babagan nggawa suplemen kualitas, alami lan lestari. Cansu Dagbagli Ferreira ditugasake kanggo nggawe identitas merek visual lan desain kemasan. Identitas visual ngemot semangat enom lan modern saka merek kasebut, kanthi pendekatan sing wani. Sakabèhé, iku minangka bayangan identitas lan nilai merek. Desain kemasan ora mung atraktif nanging uga dirancang kanthi ati-ati kanggo narik kawigaten para pamirsa. Panganggone warna sing sregep lan tipografi gedhe nyatakake fokus merek ing bahan sing murni lan resik.

Pangakuan

Babagan A' Design Award Wesi

Nutrili Branding Suplemen menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Nutrili Branding Suplemen dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Nutrili Branding Suplemen diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: The concept and the design reflects clean ingredients, while still being effective and tasty. Logo symbol was developed as a drop, inspired by the gummies' drop shape. The waves & the stars symbolize that products are full of nutrients and they make you shine inside and out!

Visual brand identity gives the message that these products actually work and they're not synthetic or empty. Subtle gradient assigned to each packaging label makes them unique but doesn't compromise minimality.
Ukuran & Kemasan: Supplement jar labels: 65 x 216 mm
Collagen box: 107 x 84 x 115 mm
Collagen vial label: 64 x 85 mm
Tag: supplements, vitamins, collagen, label, packaging, design
Teknologi Produksi: Techniques and methodologies: Design thinking method of Diverge&Converge
Softwares: Adobe Illustrator, Adobe Photoshop, Lightroom
Tantangan Desain: The creative challenge was creating a young, functional but also unique branding. The target population which is the Middle Eastern world is drawn into more maximalist designs, however the design intention was creating a minimal design while still being attractive to the target group.

In the application and production phase of the design, the challenge was to include both English and Arabic text in a small label area.
Inspirasi: Inspired by the colorful culture of Middle East, the design aimed to be minimal and attractive to the young audience at the same time. Rich colors represent the strong and clean ingredients of the supplements.
Durasi Proyek: 3 months, Istanbul & Dubai
Alur Operasi: Using a big typography and written benefits directly on the packaging front, the packaging catches attention quickly on the online platforms. The customers can easily understand what this product does/is for.
Anggota Tim: Designer: Cansu Dagbagli Ferreira
Kredit Gambar: Photography: Lara Zankoul + Büşra Sarıoğlu