Lays Deep Ridged Spicy Flavor Lto 2024 Kemasan Camilan by PepsiCo Design and Innovation

Lays Deep Ridged Spicy Flavor Lto 2024 Kemasan Camilan by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2025 A' Design Award Perunggu in Desain Bungkusan Competition Category.

PerungguBungkusan· 2025

Lays Deep Ridged Spicy Flavor Lto 2024 Kemasan Camilan

by PepsiCo Design and Innovation

A' Design Award Perunggu Winner in Bungkusan Category

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Verified Award Winner

Verify Award Status for #169613

View at A' Design Award Press Release Award Badge

Colors

The Design

About Lays Deep Ridged Spicy Flavor Lto 2024 Kemasan Camilan

Lay's Deep Ridged Spicy Flavor iku desain kemasan sing digawe kanggo loro rasa camilan edisi terbatas sing didol ing China: Spicy Hot Strip lan Spicy Stinky Tofu. Kemasan iki digawe kanggo njangkau konsumen enom sing golek wektu santai nalika ngemil. Visual sing wani lan energik nuduhake rasa pedhes kanthi jelas. Ilustrasi cangkem sing jenaka dipapanake ing tengah desain. Fotografi panganan sing dinamis nampilake kekuwatan lengkap saka rong rasa mau. Asile, seri edisi terbatas iki duwe identitas sing urip lan gampang dikenali.

The Recognition

About the A' Design Award Perunggu

Lays Deep Ridged Spicy Flavor Lto 2024 Kemasan Camilan menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Lays Deep Ridged Spicy Flavor Lto 2024 Kemasan Camilan dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Lays Deep Ridged Spicy Flavor Lto 2024 Kemasan Camilan nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In China, Lay’s is known for its fresh, daring take on snacks. In May 2024, we aimed to connect with young fans looking for a stress-free snacking experience, so we launched two buzzy limited edition flavors: Lay's Deep Ridged Spicy Hot Strip and Lay's Deep Ridged Spicy Stinky Tofu.
Inspiration: We wanted the new packaging to capture the youthful desire to destress, all while sparking a social buzz in China. Bold, energetic visuals made sure the spicy shout was loud and clear. At the center of the new design is a playful mouth illustration paired with dynamic food photography showing off the flavors at their full power.

Read the Press Release