Ankodoki Primary Function: Jeli Kacang Manis dening Fumiko Okazeri

Karya Ankodoki Primary Function: Jeli Kacang Manis dening Fumiko Okazeri minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2026 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2026

Ankodoki Primary Function: Jeli Kacang Manis

dening Fumiko Okazeri

Klien: KINOSHITASEIAN Co., Ltd.

Pemenang A' Design Award Perunggu ing Kategori Bungkusan

8,052

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #176283

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Ankodoki Primary Function: Jeli Kacang Manis

Book Text: Kemasan iki digawe kanggo lini yokan sing dirilis dening prodhusen pasta kacang Jepang sing wis suwe kawentar. Tetep njaga ajining tradisi yokan, nanging ngluwihi gaya kemasan abot sing umum. Desain sing nostalgia nanging santai iki ngasilake rasa anget lan gampang ditampa, cocog banget karo rasa permen sing organik lan prasaja. Ditampa kanthi apik malah dening wong sing durung kulina karo wagashi, kemasan iki entuk pangalembana dhuwur lan wis menangake akeh penghargaan ing Jepang lan ing manca negara.

Pangakuan

Babagan A' Design Award Perunggu

Ankodoki Primary Function: Jeli Kacang Manis menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Ankodoki Primary Function: Jeli Kacang Manis dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Ankodoki Primary Function: Jeli Kacang Manis nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: While preserving the authentic value of traditional yokan, this design redefines the conventional image of heavy packaging. By incorporating hand-drawn ingredient illustrations and vivid visuals, it creates a friendly, casual impression that evokes both nostalgia and warmth. The additive-free, naturally colored taste is conveyed through an organic expression, appealing even to audiences unfamiliar with wagashi.
Ukuran & Kemasan: Width 30 mm x Depth 18 mm x Height 82 mm
Tag: Casual style, watercolor illustration, organic concept, reinterpretation of tradition, Japanese sweets, modern wagashi, natural texture, cheerful experience
Teknologi Produksi: Each individual package uses coated cardboard designed to withstand contact with liquid yokan during production. For the gift box, a refined, subdued color palette was selected to convey dignity as a present. While maintaining an elegant atmosphere, the vivid visual impact revealed upon opening enriches the experience, transforming the moment of enjoying traditional Japanese sweets into a special, delightful occasion.
Tantangan Desain: The project initially focused on ohagi, a fresh confection of bean paste and glutinous rice. However, issues of short shelf life and waste posed significant risks. Leveraging expertise in yokan, we proposed shifting from a five-piece to a ten-piece concept. With yokan’s year-long shelf life, the plan evolved into developing eight varieties. Though production volume and time demands were challenging, the result was a vibrant and distinctive lineup.
Riset: We purchased yokan from long-established to newly opened confectioners, analyzing packaging design, its relation to taste, and structural details. Inspiration was also drawn from other wagashi and even Western sweets. The study revealed the need to address both individual enjoyment and gift-giving. Thus, adjustments such as edge treatments of illustrations when boxed and fine refinements were applied to elevate overall quality.
Inspirasi: This project originated when a long-established bean paste manufacturer, primarily engaged in OEM production, launched its own brand. Entering the BtoC market represented a significant challenge, particularly in contemporary Japan where Western confectionery is more favored. The key issue was how to effectively reach younger generations less familiar with traditional Japanese sweets.
Durasi Proyek: This private label store opened on May 30, 2024.
Alur Operasi: In social gatherings, the assortment of yokan varieties encourages lively communication, as guests enjoy choosing and sharing different flavors together. Since every type is made without additives, they can be enjoyed safely and with peace of mind by children and families alike.