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Jxb Probiotics Tawlaft n uṭbil n Probiotics by Tiger Pan

Jxb Probiotics Tawlaft n uṭbil n Probiotics by Tiger Pan is a highly esteemed winner of the very prestigious 2023 Tarbaḥt A' Design Award n Lbrunz in Afeṣṣel n Ukemmus Competition Category.


LbrunzAkemmus· 2023

Jxb Probiotics Tawlaft n uṭbil n Probiotics

by Tiger Pan

Client: Shanghai Junxiaobao Health Technology Co., Ltd.

Tarbaḥt A' Design Award n Lbrunz Winner in Akemmus Category

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Verified Award Winner

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Colors

The Design

About Jxb Probiotics Tawlaft n uṭbil n Probiotics

Jxb Probiotics d asnas n uṭbil ippwaxedmen i wurgan n uzeṭṭa n usiḥulfu. Tiferdiwin timeẓẓyanin ugar ttwaxedment s wugur n uneɣmas ameẓẓyan, d tugna i d-issefhamen amagur n tfekka. Asenduq abarrani yettwaxdem s ukarṭun yezmer ad ittuseqdec tikkelt-nniḍen, yesɛa 137 mm n usemḍi akked 130 mm n teɣzi. Yal asenduq agejdan yesɛa 24 mm n usemḍi akked 45 mm n teɣzi. Tasiggezt tesseqdac isaffen ur nesɛi ara isafaren neɣ tikci n tuɣac ipessulen tizewwarin. Tiferdiwin timeẓẓyanin zemrent ad ttwaṭṭfent yerna ad ttuseqdacent d ifecka n usezwer.

The Recognition

About the Tarbaḥt A' Design Award n Lbrunz

Jxb Probiotics Tawlaft n uṭbil n Probiotics d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Jxb Probiotics Tawlaft n uṭbil n Probiotics ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Jxb Probiotics Tawlaft n uṭbil n Probiotics yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In China, the market of probiotics is going through a period of chaotic but rapid development and packages are out of order and off standard, which also reflects a low recognition of consumers. Inspired by a little spaceman looking upon the starry sky carries out the responsibility to guard people's body. The reused pulp material is used to make the outer pack and the smallest single units can be reused. Through the guardian shape, a caring personality of the brand is shaped and a sense of scientific expertise is fully conveyed.
Dimensions & Packaging
Box: diameter 137mm x height130mm
Inner box: diameter 24mm x height 45mm
Tags
probiotics, health, space, spaceman, packaging, Tiger Pan
Production Technology
Made of 100% recyclable cardboard.Printed with FSC certified VOC free and solvent free UV inks, the process is safer for the environment and has virtually zero carbon emissions.
Design Challenge
The small figure of spaceman is well accepted by consumers and it is reused into playful things, such as car decoration or mini vase in a row.
Research
The spaceman like shape of the smallest unit of the probiotics is uniquely distinguishing the product with all other competitive ones. And it reminds people to really pay attention to intestine and stomach health.
Inspiration
The inspiration is from the guardian image of spaceman. Probiotics are like our personal bodyguard, only inside the body.
Project Duration
2021 September to 2022 August, designed in Shenzhen.
Operation Flow
While it is deeply rooted in the hearts of the people, it also makes it difficult for new changes. Today, the brand image of JXB needs to be presented to consumers in a contemporary aesthetic.
Team Members
Chief Designer:Tiger Pan
Assistant Designer:Yahui Wang
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
Project Manager: Lei Peng
Image Credits
Tiger Pan

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