Haokan City Tawuri Tagejdant: Tacampant n Wexdam n Video sɣur Baidu Online Network Technology Beijing

Haokan City Tawuri Tagejdant: Tacampant n Wexdam n Video sɣur Baidu Online Network Technology Beijing d anerbaz yettwaqadren meqqren n 2023 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Uselɣu, Azuzen d Teywalt.

LbrunzAselɣu· 2023

Haokan City Tawuri Tagejdant: Tacampant n Wexdam n Video

sɣur Baidu Online Network Technology Beijing

Amsaɣ: Baidu Online Network Technology. Beijing

Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Aselɣu

32,472

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #146901

Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Haokan City Tawuri Tagejdant: Tacampant n Wexdam n Video

Aḍris n Tektabt: Haokan City d tacampant n wexdam n video i ipwexdmen i usiweḍ n yismawen n temdinin srid neɣ s ubrid n internet. Tacampant-a tesdukkel adden adelsan aɣelnaw, tiddin n ssiyaḥa, licuɣ akked tetiknulujit tamaynut, akken ad tesnulfu tignit tunṣibt i yal tamdint. Tarrayt taqburt n usekkil, ijjilban akked ifecka n ssnâa, deg-sen tiqecwalin n ukemmal acinwa, ipiping, azeṭṭa d uqendur, ttwaskanent-ed s ubadu 3D akked tugniwin ur nqim. Yiwen n uɣbal ara nsemmi Dongfang Chen ineha ineflasen imecṭaḥ. Ividyowen iwezlanen akked tedyanin ur nelli srid internet ttɛiwiden imdanen ad jerḍen syen ad bḍun adden n yal tamdint.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lbrunz

Haokan City Tawuri Tagejdant: Tacampant n Wexdam n Video d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Haokan City Tawuri Tagejdant: Tacampant n Wexdam n Video ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Haokan City Tawuri Tagejdant: Tacampant n Wexdam n Video yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: HAOKAN CITY is an online and offline video creation activity focusing on city brands.
Applying modern technology and innovative expression, the team combines city humanistic characteristics, local cultural tourism, fashion and new technology and other elements to create a customized icon for the city. Through 3D display, it inspires the young group to record, communicate and spread the unique culture of each city through short video, promoting the integration of traditional art and modern life.
Tibzimin: Video activity, City brand and element, Cultural export IP, Virtual IP and digital technology, Coordinated development between online and offline
Tasnakta n Ufares: With the understanding of traditional architecture, costume and culture, designers transform creatives into identifiers, visuals, images, short films and redefine brand images through dynamic propaganda, 3D display, metaverse and other new digital technologies to make traditional culture visible, audible and perceptible. It is worth mentioning that traditional Chinese knot buttons, piping, weaving, embroidery and others are fully displayed in the outfit of Dongfang Chen by 3D simulation.
Asewḥel n Usnulfu: Symbolizing the city, the project is important in linking culture and human, creates a strong intellectual and cultural output IP of HAOKAN CITY. By constructing cultural themes and establishing celebrations, it promotes spreading traditional culture from both online and offline levels, break cultural barriers, promote the urban cultural digital upgrade, and create HAOKAN Video of New Creation Ecosystem with firm cultural confidence, reviving the charm of traditional culture in modern times.
Anadi: With the change of human concepts and the promotion of Internet technology, the cultural identity rooted in the hearts of people begins to be awakened, and the cultural landscape of the city is presented to young users through high quality videos, which revitalizes regional city content.
Aseḥbiber: The activity aims to create a video creation and communication platform that gathers materials and inspiration from architectural art, humanistic history, technological development and other fields, connect traditional culture and young creators, and enhance their cultural identity and innovative inheritance.
Focusing on the young group, it creates a personalized IP image Dongfang Chen with the character of exploring the unknown, full of curiosity and chasing trends.
Tanzagt n Usenfar: Designed and developed in Beijing in February 2022 and landed in Shenzhen, China in July 2022.
Tanila n Umahil: Online, Relying on the advantages of short video platform, encourage old artists to go out and bring ancient skills and folk art into the vision of more people, and attract young creativity to record the unique traditional city culture with innovative expression techniques.
Offline, Hold various grand activities, and cooperate with political tourism, cultural tourism, fast consumer goods and other industries in innovative and interactive ways to expand the application of industry scenarios.