Argan Life Tiẓriḍ n teɣzert by Angela Spindler is a highly esteemed winner of the very prestigious 2023 Tarbaḥt A' Design Award n Lfeṭṭa in Afeṣṣel n Ukemmus Competition Category.
LfeṭṭaAkemmus· 2023
Argan Life Tiẓriḍ n teɣzert
Client: Depot Creative
Tarbaḥt A' Design Award n Lfeṭṭa Winner in Akemmus Category
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- Verified Award Winner
- Verify Award Status for #150327
The Design
About Argan Life Tiẓriḍ n teɣzert
Anemhal yettwasuter akken ad d-yesnulfu aɣewwar iǧǧan i wungal yeddukklen n ifarisen n uzeggar d teɣzert. Ugur n usenfar yella deg useqdec n yiwet n teɣzi n uɣewwar i kraḍ n ifarisen s teɣziwin yemgaraden. Ayagi yesra tasnakta teknikit tuffirt n lkartun deg agensay akken ad yesbed ifarisen deg uceṭṭiḍ n teɣzi yiwen. Iceṭṭiḍen n lkartun ttusunɣen s offset s uberkukan d sin yini usligen, vernis UV uslig, d vernis aqueux satin ɣef kullec. Ticraḍ n tsikert ttusunɣen s sin yini ɣef tferkit temeddelt.
The Recognition
About the Tarbaḥt A' Design Award n Lfeṭṭa
Argan Life Tiẓriḍ n teɣzert d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Argan Life Tiẓriḍ n teɣzert ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- We were commissioned to develop sustainable packaging for a mixed range of hair and skincare products. The challenge was that all products were different in size but the final packaging could only be a single size. This required some clever internal cardboard engineering to support the products inside the single size tube.
- Dimensions & Packaging
- The cardboard tubes were printed offset with x2 spot colours plus black, plus spot UV gloss and an allover aqueous satin varnish. Internal mechanics diecut only.
Labels printed 2 colour with allover satin aqueous varnish.
Printed in China. - Tags
- Skincare packaging, Cardboard engineering, Tube packaging design, Clever packaging design
- Production Technology
- The single size tube for x3 different sized products was made to work for economical reasons. This was a very small run project so production efficiencies were essential.
- Design Challenge
- Securing a simple, cost effective variable insert.
- Inspiration
- As the product heralds from Morocco we took inspiration from the familiar geometric tile patterns. This gave us a strong graphic pattern with which to work and echo across the range for strong pack architecture. The soft colour palatte is a nod to the parched colourful Moroccan buildings. Each lid is secured by an adhesive sticker.
- Project Duration
- 3 months in design and 2 months in production.
- Operation Flow
- Simple cardboard tubes sealed with a top sticker.
- Team Members
- Angela Spindler: Designer/Creative Director
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