Dragon Year Gift Aţhaddaf n Wesqem n Ttay sɣur Tao Ran d anerbaz yettwaqadren meqqren n 2024 Tarbaḥt A' Design Award n Uzzal deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.
UzzalAkemmus· 2024
Dragon Year Gift Aţhaddaf n Wesqem n Ttay
sɣur Tao Ran
Amsaɣ: Shenzhen Yixin Visual Brand Consultant Co., Ltd
Anerbaz n Tarbaḥt A' Design Award n Uzzal deg Taggayt n Akemmus
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #157666Afeṣṣel
Ɣef Dragon Year Gift Aţhaddaf n Wesqem n Ttay
Ṭṭaɛam n Useggas n Uzrem d asɣanb n usqem i wesqem n ttay Pu'er, yettwaxelqen d ttawsa i Lɛiḍ Aẓayri Ackuni. Asɣanb yesteqsa ɣef uzrem, aɣersiw yelhan deg tmusniwin n zik n Ccinwa, akked temnaḍt n idurar n Yunnan, sanda i d-yekka ttay Pu'er. Aẓrem yettwaxedmen s ufus s tira tunṣibt akked usugen s asiti, yemlal-ed akked ussekni afessas n uzrem yettwaxedmen s ubarnamaj agrafik. Asqem uffiɣ ilaw yemgirred akked yisem n asiti izuranen n usqem agensu. Akaγeḍ n qeṭṭun yettwaxedmen s ufus sɣur tgraɣlin n midden idigan yettwasekniden s tesnasit, akken yal aḥric ad yili d anagi.
Asmekti
Ɣef Tarbaḥt A' Design Award n Uzzal
Dragon Year Gift Aţhaddaf n Wesqem n Ttay d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Dragon Year Gift Aţhaddaf n Wesqem n Ttay ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Using calligraphy and ink painting as forms of expression, the illustrations and text of the "dragon" were hand drawn, and a concise "dragon" symbol was drawn using computer graphics software. The collision of the two shapes the unique temperament of the product. The restrained graphic style of the outer packaging and the wild ink style of the inner packaging form a strong contrast, which coincides with the refreshing and strong aftertaste of tea drinking.
- Tigejdiwin & Akemmus
- 200mm x 200mm x 4mm
- Tibzimin
- Packing，Tea packaging，Pu'er tea packaging，Dragon Year
- Tasnakta n Ufares
- The packaging material adopts handmade paper unique to local ethnic minorities, which is environmentally friendly, simple, and rich in vicissitudes, expressing the ancient and cultural connotations of tea products.
- Asewḥel n Usnulfu
- In terms of creation, it is necessary to inherit and activate local traditional culture, while realizing the inherent correlation between "Spring Festival", "Dragon Year", and "Tea"; In terms of material selection, Dai handmade cotton paper was used, which has a low production capacity. However, its long history, soft texture, and clear texture reveal the atmosphere of Eastern culture.
- Anadi
- In order to highlight the regional cultural characteristics of the product during the creative process, many attempts were made, and ultimately, the unique Dai handmade cotton paper was selected for screen printing, with each copy being unique.
- Aseḥbiber
- The year of the dragon is approaching, and the dragon is an animal in ancient Chinese mythology, symbolizing auspiciousness. We took the theme of "Dragon" and drew inspiration from the geographical characteristics of Yunnan, China, the birthplace of "Pu'er tea", as well as the refreshing and strong aftertaste of the drink. We created packaging that showcases the characteristics of the product and the attributes of Dragon Year gifts.
- Tanzagt n Usenfar
- The project started in Shenzhen in October 2023, was completed in Yunnan in December 2023, and was launched into the market for sales in Shenzhen in January 2014. Simultaneously achieving excellent sales performance.
- Tanila n Umahil
- As the Dragon Year Spring Festival approaches, based on local cultural customs, we draw nutrients from ancient dragon totems and combine them with modern design contexts to create tea gifts that conform to the theme of the Dragon Year Spring Festival, showcasing the cultural taste of users.
- Ibrivan
- Copyright
Name: Tao Ran
Year: 2023
Trademark
Year: 2020-2030
Holder: Shenzhen Yixin Visual Brand Consultant Co., Ltd
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