Wiseman Beer Taɣlaft n bira sɣur Wen Liu and Henghong Yang d anerbaz yettwaqadren meqqren n 2020 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.
LfeṭṭaAkemmus· 2020
Wiseman Beer Taɣlaft n bira
sɣur Wen Liu and Henghong Yang
Amsaɣ: Shenzhen Oracle Creative Design Co., Ltd
Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Akemmus
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #91422Afeṣṣel
Ɣef Wiseman Beer Taɣlaft n bira
Wiseman Beer d asuddem n tɣlaft i yiwet n tqerɛet n bira yersen ɣef yimsanen imeẓyanen n Ccinwa. Taqerɛet tettwaxdem s uzegza akked lplastik, taɣṭemt tettwaxdem s uzzal, ma d tabzimt tettwaxdem s lkaɣeḍ. Yiwet n ttextilalt tazuran tazeggaɣt d tamellalt tettuɣal srid ɣef teqrɛet, u yiwet n temnaḍt tameqqrant tazeggaɣt tessken-d taẓayt d cceɣleb. Taɣlaft tesɛa 230 milimitr n tehri, 60 milimitr n leɛmeq akked 60 milimitr n teɣzi. Iswi d tučči i tɣlaft n bira yiwen n wudem atrar i yemṣadan d ṭṭbiɛa ilelli yerwan urar n yilmeẓyen.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lfeṭṭa
Wiseman Beer Taɣlaft n bira d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Wiseman Beer Taɣlaft n bira ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Beer is the favourite liquor for most Chinese young people. The reason of producing this beer packaging is in order to make the beer packaging on the market seems more fashionable, in line with the temperament of young people and conveys the spirit of young people.
- Tigejdiwin & Akemmus
- The packaging size is 230mm in width, 60mm in depth and 60mm in height.
- Tibzimin
- Wasa, Beer, Wiseman, Art, Red
- Tasnakta n Ufares
- The design bottle is made of glass and plastic. The material of the bottle lid is metal. The bottle label is paper.
- Asewḥel n Usnulfu
- The design of the bottle label was initially inconsistent with the entire design. The design did not achieve the predicted result. After many altering the design, the design was completed. The technique of the bottle making was also a problem need to solve.
- Anadi
- The project uses the beer market for young people as a background. With the research on online information and site investigation, the designers have gained an in-depth understanding of the life and preferences of most young people in China at this stage. So the design images could attract young people group.
- Aseḥbiber
- Chinese young people often drink beer. In order to reflect the fashion sense of beer packaging and cater to the young people's market, the design expresses a quirky, mysterious and free effect. The icon image is directly and boldly embedded in the bottle, and the large area of red on the design reflects the young people’s passion. The bottle’s label and the icon are red and white, which increases a promotional effect.
- Tanzagt n Usenfar
- The project started in October 2018 and finished in May 2019 in Shenzhen.
- Tanila n Umahil
- The image design on the bottle reflects the status of the young people group, which is free, mysterious, funny, free, unconstrained and full of passion. When consumers take a look or use the product, they would feel resonate with the idea of the design.
- Igmamen n Terbaɛt
- Designer: Wen Liu
Designer: HengHong Yang
Designer: Weijie Kang - Imsuren n Tugniwin
- Image #1: Creator Wen Liu, Wiseman Beer, 2019
Image #1: Creator HengHong Yang, Wiseman Beer, 2019
Image #1: Creator Weijie Kang, Wiseman Beer, 2019
Image #1: Illustrator Yawen Dai, Wiseman Beer, 2019
Yettwaxellṣen
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