Wakayama Umeshu Series Karadistana Sereke: Şeraba Hilûyê لەلایەن Fumiko Okazeri

دیزاینی Wakayama Umeshu Series Karadistana Sereke: Şeraba Hilûyê لەلایەن Fumiko Okazeri خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2026 Xelata A' Design Award a Tuncîn لە پۆلی پێشبڕکێی Dîzayna Pakêtkirinê.

TuncPakêtkirin· 2026

Wakayama Umeshu Series Karadistana Sereke: Şeraba Hilûyê

لەلایەن Fumiko Okazeri

کڕیار: fodesign Inc.

خەڵاتگری Xelata A' Design Award a Tuncîn لە پۆلی Pakêtkirin

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خەڵاتگری پشتڕاستکراو

پشتڕاستکردنەوەی باری خەڵات بۆ #176284

بینین لە A' Design Award ڕاگەیاندنی چاپەمەنی نیشانەی خەڵات

ڕەنگەکان

دیزاینەکە

دەربارەی Wakayama Umeshu Series Karadistana Sereke: Şeraba Hilûyê

Nivîsa Pirtûkê: Ji Wakayama, Japonya, şeraba hilûyê ya bîhnxweş û jeleya hilûyê ya têrtase tê. Ji têgeha danûstandina çandî û hevdîtinên ku di kevneşopiya Çînî de kok girtine îlham girtî ye, dîzayn hestiyariyeke bi taybetî Japonî bi rêya tekstûrên nerm û neqşên nazik diyar dike. Dema ku herdu şûşik bi tenişta hev tên danîn, ew dîmenek ji jin û mêrekî ku hevdu dibînin diafirînin - di nav dîzayna pakkirinê de hatiye girtin. Wek diyariyeke ji Japonyayê, ku bi çiyayên mezin, derya, bayên okyanûsê û tava biriqdar pîroz e, ew di civînên dilşad de li Çîna dûr re hevpişk dibe.

پێناسەکردن

دەربارەی Xelata A' Design Award a Tuncîn

Wakayama Umeshu Series Karadistana Sereke: Şeraba Hilûyê xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Wakayama Umeshu Series Karadistana Sereke: Şeraba Hilûyê tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Wakayama Umeshu Series Karadistana Sereke: Şeraba Hilûyê pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان: In introducing Japanese sake to the Chinese market, the design aimed to express authentic Japan. The packaging is simple yet refined, employing soft colors, grand landscapes of Wakayama, and clean Japanese typography to convey its atmosphere. The illustration, crafted by layering cut paper, adds depth of color and texture. When two bottles are placed together, they depict the meeting of a man and woman, embodying the concept of enjoying sake through encounters and connections.
قەبارە و پاکێج: Width 60 mm x Depth 60 mm x Height 295 mm
تاگەکان: Simple design, emotional expression, paper collage illustration, human connection, encounter theme, Wakayama nature, Japanese culture, serene moment, warm atmosphere, handcrafted texture
تەکنەلۆژیای بەرهەمهێنان: The frosted bottle, chosen for its gentle impression, is paired with a label finished in velvet PP. Its silicone-like texture offers both a pleasant touch and a sense of luxury. The sealing label combines muted gold foil with a matte surface, achieving refinement while retaining softness. Overall, the design emphasizes a gentle impression, enhancing the concept with a strong sense of storytelling.
هەڵەنگاندنی دیزاین: Translating a concept rooted in Chinese exchange culture into a distinctly Japanese expression was not simple. Through repeated discussions with the client, we deepened mutual understanding, seeking a balance that embraced the continent’s passionate sensibility while retaining a soft, delicate Japanese touch. Layered paper illustrations and the gentle textures of frosted bottles and label stock gradually built up a refined sense of Japaneseness.
توێژینەوە: We researched China’s drinking culture and why Japanese alcohol is welcomed there. To reassess the essence of Japaneseness in design, we revisited packaging and visuals seen daily in stores, analyzing them with fresh eyes. This led us to reinterpret cultural subtlety, the beauty of empty space, and the elegance of hiragana and kanji, incorporating these qualities into the package design and product naming.
ئیلهام: Wakayama is Japan’s top plum producer, known for thick flesh and rich aroma. Its umeshu is acclaimed worldwide for flavor and fragrance. In China, fruit liqueurs and low-alcohol drinks are rising in popularity, with Japanese sake especially loved by the young. Family and friendship are deeply valued, and sharing drinks embodies such moments. This project began with the wish to offer sake that accompanies happy times with supportive friends.
ماوەی پڕۆژە: It was exported and sold in Hangzhou, China in November 2022.
ڕێڕەوی کارکردن: The rich, aromatic flavor of umeshu and the refreshing, springy texture of umeshu jelly can be enjoyed in different scenes, allowing you to choose according to your mood and occasion.
کرێدیتی وێنەکان: Illustrator Yuri Mizutani