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La Pause Parisienne Visuell Identitéit by Fanny De Bray

La Pause Parisienne Visuell Identitéit by Fanny De Bray is a highly esteemed winner of the very prestigious 2021 A' Design Award an Eisen in Grafik, Illustratioun a Visuell Kommunikatiounsdesign Competition Category.


EisenGrafik· 2021

La Pause Parisienne Visuell Identitéit

by Fanny De Bray

Client: Made for you

A' Design Award an Eisen Winner in Grafik Category

10,987

Verified Award Winner

Verify Award Status for #109854

Colors

The Design

About La Pause Parisienne Visuell Identitéit

La Pause Parisienne ass eng visuell Identitéit, déi fir en schwiewenden Eventsraum zu Paräis kreéiert gouf. D'Buschtawen vum Numm si wéi Blieder vun engem Bam geformt, an eng Serif-Typografie mat gebogenen Blieder-Formen gëtt hir en eleganten a sanftem Charakter. Den Buschtaf U gëtt als Pause-Symbol gelies an als eidele Raum bannent dem Wuert, ëmrandegt vun enger Kroun aus Blieder. Gréngs a Planzebiller ëmginn den Logo, fir d'Präsenz vun der Natur ze verstäerken. D'Identitéit passt zu der Blummendekoratioun vum renovéierten 460 Quadratmeter groussen Ort, deen Dag a Nuecht Reuniounen an Evenementer ausriicht.

The Recognition

About the A' Design Award an Eisen

La Pause Parisienne Visuell Identitéit ass e Gewënner vum A' Design Award an Eisen, enger prestigiéiser Unerkennung, déi un gutt Designe vergi gëtt, déi déi professionell an industriell Ufuerderunge erfëllen, déi vu gutt gestaltene Kreatioune erwaart ginn. Eisen-Gewënner weisen déi grouss Fäegkeet, déi héich Spezialiséierung, dat Expertewëssen an d'kreativ Kapazitéit vun hire Schëpfer. Et gëtt erwaart, datt La Pause Parisienne Visuell Identitéit eng héich geschätzt, bewonnert a beléifte Kreatioun ass, déi praktesch an innovativ ass. Dëst mam Eisen ausgezeechent Design integréiert déi beschte Praktike vun der Industrie a huet kompetent technesch Eegeschaften, déi mat Know-how an Talent verbonne sinn. La Pause Parisienne Visuell Identitéit gëtt fir seng Grëndlechkeet respektéiert a ass gestalt, d'Liewensqualitéit ze verbesseren an ze hëllefen, d'Welt zu enger besserer Plaz ze maachen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The letters are designed in the form of tree leaves. The U is a symbol of taking a break as well as an empty space within the letters. It is also used as a symbol that offers meaning and is surrounded by a crown of leaves. To reinforce the presence of nature, the logo is surrounded by greenery and images of plants.
Dimensions & Packaging
Menu: 210 mm x 297 mm
Tags
nature, leaves, pause, restaurant, graphic design
Production Technology
Menu
Design Challenge
The change of name of the restaurant and the creation of a graphic universe adapted to an existing floral decoration.
Research
It was necessary to be inspired by nature and elements present on the lean to achieve this new identity. Renovated in 2019, the former restaurant Le Quai leaves in its place a 460 m2 space for meetings and events and strives to create a breath of fresh air to event coordinators. Redesigned as a green oasis in the heart of Paris, the floating event space creates a nature-like atmosphere during all four seasons and is available during the day as well as at night.
Inspiration
The logo is inspired both by nature and by the idea of taking a break. The U of the name is directly inspired by the pause symbol.
Project Duration
The project started in April 2019 and finished in June 2019.
Operation Flow
It was important that the graphic universe represented the already existing decoration of the barge in order to offer a complete experience of escape for the customer.
Patents
Copyright Made for you
Team Members
Creative Director: Fanny de Bray
Graphic Designer: Anna Cesa
Image Credits
Illustrator: Anna Cesa

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