Prakrishi ບັນຈຸພັນນ້ຳເຜິ້ງ by Vishal Vora is a highly esteemed winner of the very prestigious 2023 A' Design Award ລະດັບເງິນ in ການອອກແບບບັນຈຸພັນ Competition Category.
ເງິນບັນຈຸພັນ· 2023
Prakrishi ບັນຈຸພັນນ້ຳເຜິ້ງ
by Vishal Vora
Client: Prakrishi
A' Design Award ລະດັບເງິນ Winner in ບັນຈຸພັນ Category
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- Verified Award Winner
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The Design
About Prakrishi ບັນຈຸພັນນ້ຳເຜິ້ງ
Prakrishi ແມ່ນການອອກແບບບັນຈຸພັນສຳລັບນ້ຳເຜິ້ງປຸງລົດຊາດຈຳນວນຫົກຊະນິດ. ຊຸດຜະລິດຕະພັນນີ້ເປັນການຂະຫຍາຍແບຣນທີ່ມີຢູ່ແລ້ວ ໂດຍຮັກສາຮູບແບບມິນິມອລ ແລະ ພື້ນທີ່ຫວ່າງສີຂາວທີ່ກວ້າງຂວາງໄວ້. ລວດລາຍທີ່ໄດ້ຮັບການອອກແບບຈາກປີກເຜິ້ງເປັນອົງປະກອບທາງສາຍຕາຫຼັກ. ລວດລາຍນີ້ເຮັດໃຫ້ຊຸດນ້ຳເຜິ້ງມີເອກະລັກທີ່ໂດດເດັ່ນ ແລະ ຊ່ວຍໃຫ້ຜູ້ຊື້ສາມາດແຍກແຍະລົດຊາດທັງຫົກຊະນິດອອກຈາກກັນໄດ້ເທິງຊັ້ນວາງສິນຄ້າ. ນ້ຳເຜິ້ງແຕ່ລະຊະນິດຖືກບັນຈຸໃນຂວດແກ້ວທີ່ມີຄວາມສູງ 180 ມິນລີແມັດ ແລະ ຄວາມກວ້າງ 100 ມິນລີແມັດ. ສະຫຼາກຂວດ ແລະ ຝາປິດຖືກພິມລົງເທິງເຈ້ຍສີຂາວທຳມະຊາດທີ່ມີພື້ນຜິວເປັນລວດລາຍ.
The Recognition
About the A' Design Award ລະດັບເງິນ
Prakrishi ບັນຈຸພັນນ້ຳເຜິ້ງ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເງິນ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງເປັນພິເສດສຳລັບການອອກແບບຊັ້ນສູງ ທີ່ງົດງາມ ແລະ ປະທັບໃຈ. ຜູ້ຊະນະລະດັບເງິນແມ່ນຜົນງານທີ່ເຈີດຈ້າ ແລະ ສ້າງສັນຫຼາຍ ທີ່ສະແດງເຖິງຄວາມຊຳນານ ພອນສະຫວັນ ແລະ ຄວາມຄົມຄາຍຂອງຜູ້ອອກແບບ. Prakrishi ບັນຈຸພັນນ້ຳເຜິ້ງ ຖືກຄາດວ່າຈະເປັນຜົນງານແບບຢ່າງ ທີ່ເປັນມືອາຊີບຢ່າງຍິ່ງ ແລະ ມີນະວັດຕະກຳທີ່ເລິກເຊິ່ງ. ການອອກແບບທີ່ຊະນະລະດັບເງິນນີ້ແມ່ນການປະດິດທີ່ໂດດເດັ່ນ ແລະ ໄດ້ຮັບການຍົກຍ້ອງ ທີ່ປະກອບສ່ວນຂະຫຍາຍຂອບເຂດຂອງສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ. Prakrishi ບັນຈຸພັນນ້ຳເຜິ້ງ ເປັນຜົນງານທີ່ຫຼາຍຄົນອິດສາ ປຸກຄວາມປາດຖະໜາ ນຳຄວາມຮູ້ສຶກທາງບວກ ແລະ ກໍ່ໃຫ້ເກີດຄວາມອັດສະຈັນໃຈ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Range of 6 distinct flavored honeys for the mother brand Prakrishi
The transliteration of bee wings into an aesthetic manner as a visual device that not just creates an eye-catching graphic but also delivers sufficient visual information to the consumer to make an informed decision at the shelf.
the usual lot where we see the insect in its so-called natural (and well, a boring) avatar. But here, the same bee turns into a heart-warming messenger! - Dimensions & Packaging
- Height 180mm X Width 100mm X Width 100mm
- Tags
- Honey, Packaging, Branding, Motif, illustration
- Production Technology
- We have used Glass bottle as a Primary container and bottle label and Lid cover have been printed on Natural white texture paper.
- Design Challenge
- Challenge was to create a product extension for the mother brand Prakrishi - which has several other segments under it - this range of 6 distinct flavored honey faced a challenge to maintain the fine balance. on one hand, it should have a distinguished identity as product segment but without being too away from the flagship brand's visual grammar.
- Research
- Understand the consumer mind set and need of the very market it is going to sell,
- Inspiration
- As we can see, the design parameters of the flagship brand have lots of white space and minimal approach to it. so we carried forward the same principles and used only the necessary part of the graphic to convey the whole story without moving away from the packaging and design guidelines.
- Project Duration
- The project started in Jan 2021 in India and finished in March 2021 in India,
- Operation Flow
- Project was designed completely in design studio, from sourcing of bottle to selection of exact paper for to get desired result, after that complete set of mock-ups was given to the printer to get right result.
- Patents
- None
- Team Members
- Vishal Vora
- Image Credits
- Vishal Vora (Sol Benito)
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