Thirty Years Anniversary Te Tuunga Waiaro Umanga by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 A' Design Award Rino in Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata Competition Category.
RinoWhakairoiro· 2021
Thirty Years Anniversary Te Tuunga Waiaro Umanga
Client: Salvita Design
A' Design Award Rino Winner in Whakairoiro Category
Verified Award Winner
Verify Award Status for #120942The Design
About Thirty Years Anniversary Te Tuunga Waiaro Umanga
He tuakiri umanga i hangaia hei tohu i te toru tekau tau o te whakahokinga mai o nga hononga takawaenga a-motu i waenganui i a Lithuania me Tiamana. Ko te tohu e whakanui ana i te maha e toru tekau, e whakakotahi ana i nga mati e rua me nga tae o te haki o tetahi me tetahi whenua. I nga whakamahinga nui ake, ka tapahia te kore, na reira ka noho maama te whakatakotoranga, ka noho panuitia te kuputuhi, ka noho mahi ano hoki te ahua hei huānga whakaahua. I runga i te kapu, ko te kakau e whakaoti ana i te kore kua tapahia. Ko nga tohu tae i runga i te papamuri ma e whakapai ake ana i te kitea. Ko te tuakiri e whakakonae ana i nga huihuinga tumatanui me te whakawhitiwhiti korero.
The Recognition
About the A' Design Award Rino
Ko Thirty Years Anniversary Te Tuunga Waiaro Umanga te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Thirty Years Anniversary Te Tuunga Waiaro Umanga he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Thirty Years Anniversary Te Tuunga Waiaro Umanga mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The logo was created for the German Embassy in Vilnius in order to mark their 30 year anniversary of restored diplomatic relations between Lithuania and Germany. The logo tells a story of two countries who have developed close relations. It is shown by highlighting the number 30 and combining it with the flag from each country.
- Dimensions & Packaging
- To enhance the visibility of the logo, it was decided to use colored signage on a white background.
- Tags
- Anniversary, logo, signage, visual identity, branding, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
- Production Technology
- Using a larger logo, it came down to a cropped number zero because it does not overload the layout, maintaining good readability and creating a nice graphic element. There was also playful use of the cropped zero on a mug, using the handle of the mug to complete the zero.
- Design Challenge
- To create a successful logo expression of the friendship between Lithuania and Germany.
- Research
- Inspired by the flags of the two states, a modern, stylish and recognizable corporate anniversary emblem was created to visibly frame public events and projects. It will be used by the German Embassy in Lithuania in its external communication throughout 2021.
- Inspiration
- Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Germany recognized the reestablished independence of Lithuania and diplomatic relations were restored.
- Project Duration
- Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
- Operation Flow
- The logo not only commemorates the 30 years of restored bilateral friendship and cooperation, but also looks ahead, towards a common future. The merged numbers are like looking through glasses, upon a road with two different countries headed together in the same direction.
- Image Credits
- Erin Hope Stevens (Copywriter)
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