Treasure Box Chocolate Ngā Mahi Matua: Te Kōpaki Tiakarete Pouaka Taonga by Mutian Yu

Treasure Box Chocolate Ngā Mahi Matua: Te Kōpaki Tiakarete Pouaka Taonga by Mutian Yu is a highly esteemed winner of the very prestigious 2022 A' Design Award Rino in Hoahoa Kai, Inu me ngā Toi Kai Competition Category.

RinoToi Kai· 2022

Treasure Box Chocolate Ngā Mahi Matua: Te Kōpaki Tiakarete Pouaka Taonga

by Mutian Yu

Client: Savannah College of Art and Design

A' Design Award Rino Winner in Toi Kai Category

50,141

Verified Award Winner

Verify Award Status for #125977

View at A' Design Award Press Release Award Badge

Colors

The Design

About Treasure Box Chocolate Ngā Mahi Matua: Te Kōpaki Tiakarete Pouaka Taonga

Tuhinga Pukapuka: Ko te Pouaka Taonga Tiakarete he whakakotahitanga tiakarete kua kōpakina kia rite ki te āhua o tētahi pouaka taonga. Kei roto i te kōpaki e rima ngā momo tiakarete rerekē, me ngā nati, ngā kranaperi maroke, ngā kuki, ngā pīni here me te huawhenua pahū. Ko ia tiakarete kua hangaia hoki kia rite ki tētahi pouaka taonga iti, nā reira mā te huaki i tētahi ka kitea he kī rerekē. Ko te rahi o te pouaka he 331.5 mā 71.5 mā 58 mirimita, ā, ka hangaia mā tētahi tukanga pouaka koha tino pai e whakauru ana i te hanga papa, te tā ki runga i te pepa kōpaki, te whakamaheni mata me te whakapiri. Ko te whāinga kia whakanuia ngā wā koa iti.

The Recognition

About the A' Design Award Rino

Ko Treasure Box Chocolate Ngā Mahi Matua: Te Kōpaki Tiakarete Pouaka Taonga te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Treasure Box Chocolate Ngā Mahi Matua: Te Kōpaki Tiakarete Pouaka Taonga he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Treasure Box Chocolate Ngā Mahi Matua: Te Kōpaki Tiakarete Pouaka Taonga mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Treasure Box Chocolate is a chocolate combo in the shape of a treasure box. Opening it is like going on a chocolate adventure. It’s full of surprises! Not only are there five different chocolates to choose from, but there are also nuts, dried cranberries, cookies, jelly beans, and Pop Rocks. Each bite is a burst of flavor, and you never know what you’ll get next!
Dimensions & Packaging: 331.5mm*71.5mm*58mm
Tags: Snacks, Interaction, Fun
Production Technology: High-end gift box manufacturing process: Step 1. Plate making. Step 2. Paper selecting. 3. Printing on wrapping paper. Step 4. Surface treatment. Step 5. Beer. Step 6. Mounting.
Design Challenge: The biggest challenge to me is the process of determining the shape of my chocolate. I have been tried different styles of "treasure box", and I wanted to keep the simplest but iconic one.
Research: Do we snack only for satisfying our appetite? Many times, snacks bring out more than that. We feel better by snacking when we are stressed or lonely; we celebrate by snacking when we are happy. The fact is that we are not seeking more calories but supplements for our emotions. Currently, on the global snack market is estimated to reach 491 billion dollars, and companies rarely consider the bond between emotions and snacks.
Inspiration: By focusing on the tiny joyful moments, people can enjoy their lives more. Eating chocolate is one of those moments. Different flavors of chocolate always make people feel curious, and tasting them is like taking a small adventure.
Project Duration: The project started in September 2019 and finished in November 2019 in Savannah, the United States.
Operation Flow: Each chocolate is in the shape of a treasure box. People can find different candies by opening them, just like detecting different treasures.
Image Credits: Image #1: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #2: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #3: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #4: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #5: Creator Mutian Yu, Treasure box chocolate, 2021.