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Yung Zing Tung Primary Function: Whare Toi Ahurea Parahi by Salone Del Salon

Yung Zing Tung Primary Function: Whare Toi Ahurea Parahi by Salone Del Salon is a highly esteemed winner of the very prestigious 2022 A' Design Award Hiriwa in Hoahoa Roto Whare me te Whakaaturanga Competition Category.


HiriwaRoto Whare· 2022

Yung Zing Tung Primary Function: Whare Toi Ahurea Parahi

by Salone Del Salon

Client: Salone Del Salon

A' Design Award Hiriwa Winner in Roto Whare Category

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Verified Award Winner

Verify Award Status for #136364

Colors

The Design

About Yung Zing Tung Primary Function: Whare Toi Ahurea Parahi

Ko Yung Zing Tung he whare toi ahurea parahi kei Foshan, i te Kāwanatanga o Guangdong, i Haina. Ka hipoki te whare whakaaturanga i te 470.5 mita pūrua. Ka whakamahia te parahi kōwhai i te huri noa o te wāhi kia whakaaturia ai te āhua tūturu o te whakarewa. Ka wehewehe ngā raina parahi i te papa hei tauira tonu e whakakotahi ana i te taha o roto. Ko te whakatakotoranga ka hanga i tētahi ara koki e ārahi ana i ngā manuhiri i waenga i ngā wāhi whakaaturanga. Ka kī te wāhi i te māramatanga taiao i te awatea, ā, ka whakanui te rama hangā i te parahi i te pō. Ko te hoahoa tuwhera me te māmā ka pupuri i ngā hua hei aronga matua.

The Recognition

About the A' Design Award Hiriwa

Ko Yung Zing Tung Primary Function: Whare Toi Ahurea Parahi te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Yung Zing Tung Primary Function: Whare Toi Ahurea Parahi he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Yung Zing Tung Primary Function: Whare Toi Ahurea Parahi he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Based upon Yung Zing Tung's core branding, it incorporates product demonstration, culture impression and brand image. With its vast openness and extreme simplicity, subjects on display grasp your attention at the first glance. Conformity and individuality interact with each other with harmony.
The traffic flow design resembles an art festive, intertwined with dimensional copper elements. Traces of craftsmanship and aesthetic appreciation are made obviously by the language of space and display.
Dimensions & Packaging
Project area: 470.5 square meters
Type: Exhibition Hall
Tags
Copper, Culture Exhibition Hall, Xing Qi Group, SALONE DEL SALON, Yung Zing Tung, Galleria
Production Technology
The brass materials are setting up outside directly to show the bold design. It is a kind of unrestrained release and restraint of openness. It happens to create a tortuous path that awakens the desire of exploration for the viewers. During the daytime, the natural light will be enough in the space, especially the true texture of the metal. At night, the light and shadow are mainly making the copper become outstanding, even showing the space clearly.
Design Challenge
The biggest challenge was how to highlight products, make the spatial design center around products, enable products to endow the space with a sense of artistry and let products and space complement each other. Besides, it was also challenging to present the spatial concept of "less is more" as well as rich spatial emotion, instead of boredom or lack of variety.
Research
From the simple display to showcasing the multi-dimensional traits of the display, the space comes with a sense of luxury yet low-key style. The multi-faceted plasticity of copper married with the brand's unlimited potential; the designer is exploring the potential of aesthetic expression. All are exhibited in the tangible display concretely.
Inspiration
The design is inspired by architectural forms and residential philosophy. From the point of spatial form, the design is raised to the core idea, and finally returning to the essence of meaning of space language. Products will always be the protagonist of the display of space. The designer took this concept to design the exhibited area extremely.
Project Duration
Project location: Foshan City, Guangdong Province, China
Completion Time:2021.07.17
Operation Flow
The traffic flow design resembles an art festive, intertwined with dimensional copper elements. Light and shadow, space extends, walking and touring among display galaxies, your mind lingers gradually. Traces of dedicated craftsmanship and aesthetic appreciation are made obviously by the language of space and display.
Team Members
Chief designer: Salone
Design team: Zheng Weibang, Li Lingfeng, Yue Qunyang, Zhao Tianyi, Song Yike, Yang Jing, Yang Chaojie, Liang Xue
Image Credits
Cui Ziyang, Sean Studio

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