Allowonce Ariā Taupānga Pūkoro by Hyunah Oh

Allowonce Ariā Taupānga Pūkoro by Hyunah Oh is a highly esteemed winner of the very prestigious 2023 A' Design Award Rino in Hoahoa Hangarau Pūkoro, Tono me te Pūmanawa Competition Category.

RinoPūkoro· 2023

Allowonce Ariā Taupānga Pūkoro

by Hyunah Oh

Client: OHEL Studio

A' Design Award Rino Winner in Pūkoro Category

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Colors

The Design

About Allowonce Ariā Taupānga Pūkoro

Ko Allowonce he ariā taupānga pūkoro i hangaia hei awhina i nga taiohi pakeke ki te whakahaere, ki te whakamahere, ki te whakawhāiti i a ratou whakapaunga i te wa kotahi, ma te tuku i te kaari tahua mariko ia marama. Ma te whakapau moni ki runga i a raatau kaari Allowonce, ka taea e nga kaiwhakamahi te whakaiti i o raatau whakapaunga ki te tahua marama e hiahiatia ana me te tuhi / te whai i o raatau whakapaunga ma te whakauru i tetahi tapanga i muri tonu i to raatau utu. I te mea ko te putea, te whakamahere, me te aroturuki i nga whakapaunga kua whakauruhia katoa ki roto i te tukanga o te tuku i te kaari Allowonce, kaore he take mo nga kaiwhakamahi ki te tango i nga taupānga maha hei whakahaere i a raatau putea.

The Recognition

About the A' Design Award Rino

Ko Allowonce Ariā Taupānga Pūkoro te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Allowonce Ariā Taupānga Pūkoro he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Allowonce Ariā Taupānga Pūkoro mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This app concept was designed to help young adults manage, plan, and limit spending in one go, on a virtual allowance card. By using this Allowonce card, users can easily limit and track their spending.
Dimensions & Packaging: Mobile app concept intended for iOS devices.
(screen size : 390 x 844 px, optimized for iPhone 13 Pro)
Tags: Finance, credit card, banking, mobile, saving, spending, budgeting, young
Production Technology: Prototyping - Figma / Mock-ups - Adobe Photoshop / User research & testing - Slack, Zoom, Google Forms
Design Challenge: The most challenging part was to come up with the right solution idea that incorporates various user pain points identified during the user interview process. Users had different issues : some pointed to budgeting, while others mentioned difficulties of recording spending, and still other users complained about the inaccurate, untimely statements. I had to come up with a solution that encompasses and balances all those needs in one seamless flow, and that was the most challenging part of this project.
Research: < User interviews >
Objective : uncover user pain points in using existing market solutions
Methodology : Zoom call, 1 hour each, 5 users within age 18-35
Results : Key pain points were identified
< Usability testing >
Objective : test usability & validity of solution
Methodology : Slack huddle, 20 min each, 2 rounds with 10 users within age 18-35
Results : validity of solution was confirmed, task flow was extended.
< A/B testing >
Objective : quickly test user preference of certain screens
Methodology : Google Forms, 8 users within age 18-35
Results : 3 screens were redesigned
Inspiration: The idea of Allowonce came from user interviews. Allowonce is essentially a creative mashup of the different types of apps that users mentioned that they were using. Allowonce provides automated budgeting and spending tracking by combining the usability of credit cards, the interactivity of mobile apps, and active communication, an all-in-one virtual allowance card that eliminates the need to juggle between budgeting and banking apps.
Project Duration: This app concept started in May and was finished in August 2022, as a capstone project for BrainStation's UX Design Bootcamp. Even after the project was finished, user testing and iterations continued.
Operation Flow: The main flow shows all core functionalities of the app concept, which include budgeting, spending, and tracking : how a user might put in their income, expenses and financial goal(s) to (1) obtain automatically calculated budget, (2) issue an AllowOnce card for the month, (3) spend money from the card, and (4) record their spending.
Image Credits: N/A