Paraiso Pukapuka Tauira Pepa by Izabela Jurczyk is a highly esteemed winner of the very prestigious 2023 A' Design Award Parahi in Hoahoa Takai Competition Category.
ParahiTakai· 2023
Paraiso Pukapuka Tauira Pepa
Client: Zing
A' Design Award Parahi Winner in Takai Category
- 14,750
- Verified Award Winner
- Verify Award Status for #150319
The Design
About Paraiso Pukapuka Tauira Pepa
Ko Paraiso he pukapuka tauira pepa e whakaatu ana i ngā momo pepa me ngā kāri mō te tā me te whakapaipai. Kua wehea te kohinga ki ngā huinga e toru: pepa hangaia anō, pepa tae, me pepa mā. Kua whakaahuatia ia hua kia mārama ai, kia taea ai e ngā kaihoahoa te kōwhiri i te rawa tika mā te tae, te ahua pā, me te taumaha. E whakaatu ana tētahi pukapuka iti e waru ngā whārangi i ngā kōwhiringa tā me te whakaoti, tae atu ki te tā offset me ngā tae Pantone, te tā mata, te taatai kōura wera, te taatai matapō, me te tapahi rewa. Ka pupurihia ngā huinga e toru ki roto i te whakahaere kotahi mā tētahi uhi kua whai kōpaki.
The Recognition
About the A' Design Award Parahi
Ko Paraiso Pukapuka Tauira Pepa te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Paraiso Pukapuka Tauira Pepa he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Paraiso Pukapuka Tauira Pepa i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The sampler presents a whole range of papers and cardboards for printing and decorating available from the distributor. All products are described in detail so that you can easily find the one that best suits your project. In addition, the presenter on 8 sheets presents the possibility of printing and decorating selected papers, which can be an additional inspiration for customers.
- Dimensions & Packaging
- Closed cover: 185 mm x 48 mm x 250 mm
Open 185 mm x 48 mm x 415 mm
Booklet 8 cards 180 mm x 245 mm
3 samplers: 180 mm x 80 mm x 35 mm - Tags
- Paper sampler, hot foil stamping, blind stamping, punching, screen printing, pantone colours
- Production Technology
- Hot foil stamping, blind stamping, punching, a variety of printing techniques: combining offset printing with screen printing, printing with the use of properly selected pantone colours, UV coating, digital printing
- Design Challenge
- The pattern book of decorative papers must combine functionality with the correct visual message. The collection has been divided into three sets: recycled, colored and white papers to help the designer choose the right raw material. The visual book was, next to the cover, the most difficult element of the entire pattern book, we showed a number of comprehensive printing activities in it, such as offset printing with Pantone colors, screen printing, hot foil stamping, paper embossing and die cutting.
- Research
- Before developing a pattern book for decorative papers, we had to conduct a number of studies on the best selection of printing techniques for a given substrate. This required many attempts at printing and embossing with different foils with different adhesive strengths. We also had to develop special dies and multi-level matrices that took into account the specificity of the fibers found in the raw materials used, especially natural ones, such as hemp, grass or cotton.
- Inspiration
- The inspiration for the project was the colors and texture of the decorative papers presented in the pattern book. The colors of these papers reminded us of a recent trip to Mexico, so we decided to combine the colors and patterns presented in printing and printing decorations in such a way as to imitate those that can be found in Central and South America.
- Project Duration
- Projekt started in April 2022 and finished in December 2022
- Operation Flow
- An ideal work tool for the creative, thanks to three sets with professionally arranged collections of decorative papers, it facilitates the selection of the appropriate raw material in terms of color, texture and weight. An additional support is a visual booklet, which is a supplement to the paper sample, it presents a wide range of different types of prints and refinements presented on the paper samples. The whole is complemented by a functional cover with pockets for the described sets.
- Patents
- Copyright belongs to Studio Design Krzysztof Jurczyk
- Image Credits
- Image #1: Photographer Robert Bobryk, 2023.
Image #2: Photographer Robert Bobryk, 2023.
Image #3: Photographer Robert Bobryk, 2023.
Image #4: Photographer Robert Bobryk, 2023.
Image #5: Photographer Robert Bobryk, 2023.
Video: Creator Robert Bobryk, 2023.
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