Wel AI Taupānga Kaiawhina Īmēra Whaiaro by Ruoyong Hong and Qian Wan is a highly esteemed winner of the very prestigious 2024 A' Design Award Parahi in Hoahoa Hangarau Pūkoro, Tono me te Pūmanawa Competition Category.
ParahiPūkoro· 2024
Wel AI Taupānga Kaiawhina Īmēra Whaiaro
Client: Ruoyong Hong and Qian Wan
A' Design Award Parahi Winner in Pūkoro Category
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- Verified Award Winner
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The Design
About Wel AI Taupānga Kaiawhina Īmēra Whaiaro
Ka whakaurua e te ariā nei te Atamai Rorohiko ki ngā tukanga īmēra o ia rā, e whakarato ana i te pānuitanga tātari me te whakatairanga i tētahi huarahi kōrerorero ki te tuhi īmēra māmā, te ārahi me te tuhituhi tauira. E tū whakahī ana te hoahoa i te hanga i tētahi mahi ngātahi ngāwari, whakaute i waenga i te tangata me te Atamai Rorohiko, e whakarato ana i te kaiawhina e tika tōna āhua. Ka whakatupu anō hoki te hoahoa i tētahi kāhua tuhi whaiaro me tētahi pātaka hononga pāpori, hei painga mō te kaiwhakamahi me te Atamai Rorohiko, e akiaki ana i te tipu me te whakapai ake, pērā i te hoa tautoko i te ao ora.
The Recognition
About the A' Design Award Parahi
Ko Wel AI Taupānga Kaiawhina Īmēra Whaiaro te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Wel AI Taupānga Kaiawhina Īmēra Whaiaro he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Wel AI Taupānga Kaiawhina Īmēra Whaiaro i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The concept integrates AI into daily email processes, facilitating analytical reading and offering a conversational approach to seamless email composition, guidance, and drafting. The design stands out for creating a flexible and respectful collaboration between humans and AI, provides assistant that is just right. It then cultivates a personal writing style and a social relationship library, benefiting both the user and the AI, encouraging growth and improvement like a supportive buddy in life.
- Dimensions & Packaging
- The design is for iOS system and responsive adapting to fit other mobile platform.
- Tags
- Email App, ChatGPT, Conversational AI, Personal Assistant, UX, Writing
- Production Technology
- Using Figma and Photoshop, the design creates an intuitive interaction flow and polished visual system. it uses human centered approach, then starts with user research, transitions to design exploration, and concludes with prototype testing. The product integrates GenAI for text tone and intent analysis, drawing insights from prompts in a writing and relationship library. It reviews user daily actions like and selection to continually optimize performance and closely align with user personality.
- Design Challenge
- Emails blend personal context with universal knowledge. Our goal was an evolving AI buddy that aids and grows with users, diverging from standard chatbots. The design needed seamless integration into daily email activity, avoiding constant screen switching or text box button. Externally, technology constraints barred us from a tangible demo, making it challenging to learn user-AI behaviors. This initiative marks a pioneering stride towards AI companions seamlessly embedded in daily routines.
- Research
- User interview using AI prototype with scientist are conducted to understand user needs and how user would interact and growth together with AI as well as the feasibility of technology. Diverse email users, from students to professionals are invited. User persona, flow map, affinity map and process mining are used to reveal fluctuating AI assistance and trust based on user confidence and context familiarity in tasks. Together with human-centered UX design, the insights shape the core concept.
- Inspiration
- In the AI copilot era, the hardest part is integrating AI into personal email systems without overshadowing people own essence. Designing a personal tutor instead of AI ghostwriter for daily communication is a unique approach. Inspired by adept writing buddy, this innovation respects user personality, fostering a sense of control and trust, while enhancing communication efficiency and nurturing a personal AI style, seamlessly integrating into daily activities.
- Project Duration
- The project started in May 2021 and finished in Sept 2022, in Seattle.
- Operation Flow
- Wel AI uses tags throughout the app, make text heavy tasks easier. On launch, it shows a brief of emails with tags of purpose. A swipe up reveals an detailed list. Swiping left or right transitions between Assistant and Librarian modes, representing work and train mindsets. In the email view, swipe up to displays in depth analysis or seeks AI guidance. It use of blue and white shades subtly communicates the depth of AI involvement, blending trust with clarity, like a buddy in life.
- Team Members
- Ruoyong Hong
Qian Wan
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