End Point Start Point Te Kaupapa Matua: Whakaaturanga Hoahoa Whakaahua by Wei Xuan Chen

End Point Start Point Te Kaupapa Matua: Whakaaturanga Hoahoa Whakaahua by Wei Xuan Chen is a highly esteemed winner of the very prestigious 2024 A' Design Award Parahi in Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata Competition Category.

ParahiWhakairoiro· 2024

End Point Start Point Te Kaupapa Matua: Whakaaturanga Hoahoa Whakaahua

by Wei Xuan Chen

Client: Tainan University of Technology Product Design Department

A' Design Award Parahi Winner in Whakairoiro Category

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Verified Award Winner

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Colors

The Design

About End Point Start Point Te Kaupapa Matua: Whakaaturanga Hoahoa Whakaahua

Kupu Pukapuka: Ko End Point Start Point he whakaaturanga hoahoa whakaahua. E tirotirohia ana e te whakaaturanga te ahua o te putanga kau e whai ake nei i te otinga o tētahi kaupapa hoahoa. Ka whakaaturia te hoahoa hei tukanga porowhita, kei roto i tēnā mea i tēnā mea ka noho te putake mutunga hei putake tīmatanga hōu mō te whakaaroaro me ētahi mahi anō ake. Ka whakamahia te pūnaha ataata ki ngā pānui, ki ngā mēra tika, ki ngā kāri, ki tētahi pukamahi, ki ngā taputapu tuhituhi me ngā kōpaki. Ka hangaia ngā whakamahinga katoa mā te tā-mata rua motuhake. I whakaaturia te whakaaturanga ki Tainan, ki Taipei, me Kaohsiung hoki.

The Recognition

About the A' Design Award Parahi

Ko End Point Start Point Te Kaupapa Matua: Whakaaturanga Hoahoa Whakaahua te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko End Point Start Point Te Kaupapa Matua: Whakaaturanga Hoahoa Whakaahua he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a End Point Start Point Te Kaupapa Matua: Whakaaturanga Hoahoa Whakaahua i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Trying to describe the feeling of emptiness after a design is complete – emphasizing that state of lacking focus once the design stage is over. How do you keep moving on from that state? Forget that you might fall into design stagnation; lose the value that the design ‘must’ have. View design as a cyclical process. Keep learning, keep growing; in every step of the design process, keep reflecting and innovating.
Dimensions & Packaging: This work uses two special color printing in all application design inside. There are graphic design and packaging design. Applications are: DM. Poster design. Card. Notebook. Stationery design.
Tags: Brand，Font design，Visual Image Design，Exhibition
Production Technology: This work uses two special color printing in all application design inside. There are graphic design and packaging design. Applications are: DM. Poster design. Card. Notebook. Stationery design.
Design Challenge: Everyone's aesthetic is not the same, there are different ideas for the design of the creation, I do not know my design is not able to be loved and accepted by everyone, But my design point of view is that human beings because of the design and make life beautiful and progress, to solve many life problems.
Research: No matter in the creative process or in the design practice, because every design is the beginning of creation, from the past to the present, from the present to the future. But design can be seen and felt everywhere in life. Through this exhibition, I hope to bring you love for life and design.
Inspiration: Think of design endpoints as important milestones, not stopping points. What seems like an end may actually be a new starting point. When we stand at the juncture of completing a design, we cannot rest on our laurels. Instead, we must view this moment as an opportunity for reflection and exploration. Endpoint delivery opens up endless possibilities. Perhaps the purpose of the design is to inspire future developments.
Project Duration: 2023/01/01 Design completed 2023/03/27—04/01 Shin Kong Mitsukoshi Exhibition in Tainan City 2023/05/24—05/27 Exhibited at Taipei Nangang Exhibition Hall 2023/05/30—06/01 Kaohsiung City Exhibition Hall
Operation Flow: This series of works is presented in the form of a design exhibition. Visual design uses its own structure to design, emphasizing the theme of reality and reality, thereby attracting the attention of the public and the media.
Patents: Chia-Hui Lien，2024
Image Credits: Chia-Hui Lien，2024