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Rebranding Emplus Tuakiri Emplus by Ruud Winder - Rebrandt®

Rebranding Emplus Tuakiri Emplus by Ruud Winder - Rebrandt® is a highly esteemed winner of the very prestigious 2024 A' Design Award Parahi in Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata Competition Category.


ParahiWhakairoiro· 2024

Rebranding Emplus Tuakiri Emplus

by Ruud Winder - Rebrandt®

Client: Rebrandt®

A' Design Award Parahi Winner in Whakairoiro Category

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Verified Award Winner

Verify Award Status for #160251

Colors

The Design

About Rebranding Emplus Tuakiri Emplus

I tēnei ao e hurihuri tonu ana, kei te huri anō ngā tūmanako me ngā hiahia o ngā tūroro i roto i te ao hauora. Me tū mua te tari rongoā ohotata ki te māramatia ngā huringa i roto i te tauwhiro hauora. Kia mōhio tonutia i tēnei mara hou, ka whakaratohia e Emplus te whakangungu me te tohutohu. I te hoahoa, kei te whakaaturia te tari Rongoā Ohotata ki te rīpeka haumanu taketake, engari he tohu i runga i te hononga ngaro. Ko tēnei tohu, e kī ana ki te wāhanga ngaro o te panepane e whakaratoa ana e Emplus, kei te kitea anō i ngā whakaahua.

The Recognition

About the A' Design Award Parahi

Ko Rebranding Emplus Tuakiri Emplus te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Rebranding Emplus Tuakiri Emplus he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Rebranding Emplus Tuakiri Emplus i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The world around us is constantly changing, and so are the demands of the patients, and the way we provide healthcare. Emergency Medicine was always and will always be at the forefront of healthcare. Emplus offers training courses for Emergency Medicine professionals. The essence of the Emplus identity design is to captured the dynamics and visualizing that missing piece that makes the difference. The different forms are used alternately and increase the experience of the changing world and the dynamics of the profession. They symbolize the shifts in focus to the new situation.
Dimensions & Packaging
European DIN sizes.
Tags
EMplus, design, Ruud winder, emergency medicine, courses, The Netherlands
Production Technology
Digital and paperwork
Design Challenge
Keep it as simple as possible, but still telling so much, that's a challenge!
Research
The creative team has made endless test series to arrive at the correct layout and the right size of the dots.
Inspiration
Inspired by the visual language typically used in the medical world, the designer wanted to create new forms by abstracting the essence and delving deeper into simplicity. The combination of the red cross with a subtle aqua-colored dot creates a medical icon with the nuance of the 'missing piece' for which Emplus provides the training.
Project Duration
EMplus started in 2023 and will continue to grow the following years.
Operation Flow
The different forms are used alternately and increase the experience of the changing world and the dynamics of the profession. They symbolize the shifts in focus to the new situation.
Patents
All rights: Rebrandt / Ruud Winder 2024
Team Members
ruud winder - branding Architect and Designer
peter puntman - Motion Graphics
linda kaandorp — dtp
veronica stroomer — Microsoft documents
simone winder — assistent designer
Image Credits
All rights: Rebrandt / Ruud Winder 2024

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