Intelligent Creativity Forum Tuakiri Ataata by Yuxin Feng

Intelligent Creativity Forum Tuakiri Ataata by Yuxin Feng is a highly esteemed winner of the very prestigious 2026 A' Design Award Parahi in Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata Competition Category.

ParahiWhakairoiro· 2026

Intelligent Creativity Forum Tuakiri Ataata

by Yuxin Feng

Client: Nanjing University of Finance & Economics, School of Art & Design

A' Design Award Parahi Winner in Whakairoiro Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Intelligent Creativity Forum Tuakiri Ataata

He tuakiri ataata te Intelligent Creativity Forum i hangaia mō tētahi kura toi me te hoahoa. I hangaia te tuakiri mai i ngā pū D me I, kua wetewetehia, kua whakakotahihia anō hei āhua ā-ineine hihiri. Kua whakararangihia ngā kōwae i te taha o tētahi tuaka 45 tākiri, e whai ana i te arorau isometric ā-hoahoanga. Mā te whakapaparanga ka puta he tākaro ahu-toru o te wāhi kikī me te wāhi wātea. E tohu ana te hanganga hangarite-kore ki te whakakotahitanga o te atamai matihiko me te whakaaro auaha. Mā tētahi mātiti kōwae e mau tonu ai te tauhono o te pūnaha, ā, ka whakamahia te mahi toi pere ki ngā pāhi uru, ngā tohu, ngā aikiha hiraka me ngā pukatuhi.

The Recognition

About the A' Design Award Parahi

Ko Intelligent Creativity Forum Tuakiri Ataata te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Intelligent Creativity Forum Tuakiri Ataata he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Intelligent Creativity Forum Tuakiri Ataata i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Centered on the initials "D" and "I", this design constructs a dynamic geometric form through deconstruction and recombination. The unique 45-degree staggered layering creates a 3D interplay of positive and negative space. Transcending standard letterforms, this asymmetrical structure serves as a powerful metaphor for the innovative fusion of digital intelligence and creative thinking.
Dimensions & Packaging: The visual system are designed in vector format to make it suitable for different sizes of digital and printed media.
Tags: Digital、Intelligence、Creativity、Visual identity
Production Technology: Graphics are adapted in various scenarios, such as work passes, badges, silk scarves, notebooks, etc. The process involves foil gold, silk, UV printing, etc.
Design Challenge: Internal Challenge: The primary obstacle was balancing abstract symbolism with legibility. We needed to visualize the weight of "New Quality Productive Forces" without using generic tech clichés, ensuring the deconstructed "D" and "I" remained recognizable.
External Challenge: Technically, the 45-degree isometric geometry posed alignment issues. Achieving a seamless interplay of solid and void required complex optical corrections. We overcame this by developing a rigorous modular grid, ensuring the "dynamic instability" remained structurally coherent across all media scales.
Research: We conducted qualitative visual research to redefine "Digital Intelligence." Analyzing global tech trends, we found traditional typography lacked dynamism. Using morphological analysis and digital prototyping tools, we tested various modular structures. Results indicated that static forms failed to convey "fusion," whereas a 45-degree staggered system created unique 3D depth. The key insight is that controlled instability generates visual attention. This identity effectively differentiates the brand in the commercial market, communicating complex innovation through simple, memorable geometry.
Inspiration: Driven by the blurring lines between the digital and physical, we aimed to transcend static forms. The design draws from architectural isometry, using a 45-degree axis to represent innovation. Our goal was to visualize "New Quality Productive Forces" through a dynamic balance of solid and void, turning abstract code into a living structure.
Project Duration: The project starts in July 2024 and ends in August 2024 in Nanjing, China
Operation Flow: Think of this logo as a dynamic structure rather than a static image. It operates by slicing the letters "D" and "I" into modules. The transformation occurs along a 45-degree axis, where parts slide and overlap like a precise puzzle. Keyframes capture the shift from flat shapes to a 3D illusion of depth. This interaction visualizes the "fusion" of data and creativity. It offers superior performance because its flexible, modular nature adapts perfectly to both digital screens and physical prints.
Image Credits: Yuxin Feng，2024