Action Means Everything Poster Kampanye dek Hsiao-Wen Hu

Action Means Everything Poster Kampanye dek Hsiao-Wen Hu adolah pamenang nan sangaik tahormat dari A' Design Award Perak 2021 nan sangaik prestigius dalam Kategori Kompetisi Grafik.

PerakGrafik· 2021

Action Means Everything Poster Kampanye

dek Hsiao-Wen Hu

Klien: Hsiao-Wen Hu

Pamenang A' Design Award Perak dalam Kategori Grafik

42,241

Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #114235

Kunjungi Situs Caliak di A' Design Award Siaran Pers Lencana Penghargaan

Warno

Desain

Tantang Action Means Everything Poster Kampanye

Proposal kampanye ko manyuaroan pantingnyo tindakan dari pado janji hampo, batujuan untuak mambuek urang mamparatian parubahan jo pamberdayaan nan dihasilkan dek partisipasi aktif. Inyo adolah proyek inisiatif pribadi nan manjadi pangingek pribadi panarang tantang pantingnyo batindak, sarato sabagai respons taadok garakan sosial pado maso itu.

Pangakuan

Tantang A' Design Award Perak

Action Means Everything Poster Kampanye adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. Action Means Everything Poster Kampanye dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. Action Means Everything Poster Kampanye adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: This campaign proposal advocates the importance of actions over empty promises, making people notice the changes and empowerment brought by active participation. The visual design of the campaign takes inspiration from protest arts, translating platitudinous phrases into lively and straightforward narratives. The bright color palette is intended to bring positivity and freshness to viewers.
Dimensi & Kemasan: This project includes a series of three portrait posters in A2 dimension, a series of four posters in square dimension, one landscape poster for large outdoor banners, and a series of digital marketing assets (1980*1080px) for Instagram stories.
Tag: Graphic Design, Poster, Illustration, Typography, Identity Design, Campaign, Branding
Teknologi Produksi: The design process started as a brainstorm of keywords and spontaneous sketches of them. For the posters to be as relevant and relatable to the viewer as possible, the designer began her design process with hand-drawn sketches of body figures. She took references from comic illustrations and protest arts, taking the sketches into computer software, and integrated typography into the narratives to better communicate the ideas.
Tantangan Desain: The most challenging part of this project is to find a way to effectively visualize abstract ideas into narratives that are easy to comprehend. The research process involved an extensive search of all kinds of protest art and illustration style for visual reference. The key was to develop a compelling narratives with a good balance of visuals and typography.
Inspirasi: This project can be seen as a product of the designer's observation of 2020. It has been a difficult year that has raised lots of questions and challenges for all of us. We have always been talking about them, but 2020 has finally forced us to act - to wear masks, to vote, to unlearn biases - to take actions for a cause. It serves as a comment and a reminder for society, that changes will only come if we choose to act.
Alua Operasi: The campaign consists of three phases: first, the posters bring the idea of taking action into viewers' notice, and then direct viewers' to share their acts in digital spaces and social media with the hashtag #2020ActionMeansEverything. And by posting with the hashtag, participants have a chance to win designer goods as rewards for their actions.

Baco Siaran Pers

Disponsori