Moi Nivak Identitas Merek by Yuk Pui Cheung is a highly esteemed winner of the very prestigious 2022 A' Design Award Basi in Grafik Competition Category.
BasiGrafik· 2022
Moi Nivak Identitas Merek
Client: Moi Nivak
A' Design Award Basi Winner in Grafik Category
Verified Award Winner
Verify Award Status for #131797The Design
About Moi Nivak Identitas Merek
Moi Nivak marupokan identitas merek nan dirancang untuak sabuah peritel online barang koleksi kontemporer. Peritel ko manggabuangkan toko pilihan (select store) jo toko desain, manawakan barang koleksi harian sarato item desain nan didatangkan dari sagalo panjuru dunia. Sistem identitas ko mancakuik strategi merek, penamoan, alat tulis kantua (stationery), sarato website. Tipografi utamo memakai Sunset Gothic, sabuah typeface sans-serif, sadangkan word mark marupokan rancangan huruf khusus (bespoke). Pandekatan tipografi nan samo diterapkan di sadonyo komunikasi merek untuak manjago supayo tatap jaleh dibaco, sederhana, jo langsuang.
The Recognition
About the A' Design Award Basi
Moi Nivak Identitas Merek adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Moi Nivak Identitas Merek dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Moi Nivak Identitas Merek dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- moi nivak is an online retailer dedicated to curation of contemporary collectibles, carefully select daily collectibles and design items from around the world. Combining a select store and design shop, the select store opens its door to welcome arts and cultural collectible lovers from around the world.
Graphic Dpt has developed the brand identity framework to introduce moi nivak as a new player in the field. The brand system comprehends brand strategy, name, stationery and website. - Dimensions & Packaging
- Business Card – W 85mm x H 55mm / PMS color digital printing
Packaging Box – W 320mm x D 255mm x H 140mm / Corrugated Mailer Box / 1-color offset printing - Tags
- design select, select store, select shop, daily select, collectibles
- Research
- We went into research for typefaces at first. Sunset Gothic is a dexterous, workhorse sans-serif, designed by Benjamin Critton, published by Colophon Foundry. The brand's typography has signature gesture and legibility, include curvature terminals and type’s horizontal strokes, implicates the diversity of the business — a select store with collectible groceries and design products.
- Inspiration
- The foundation of the moi nivak brand is set off by primary typography set in Sunset Gothic. The word mark is a bespoke typeface, developed by Colophon Foundry's Benjamin Critton, with subjective mélange of a multitude of unattributed sans-serif painting styles. The typographic approach has been used throughout to provide legibility across all of moi nivak's brand communications.
- Project Duration
- The project started in June 2021 and finished in September 2021 in Taipei.
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