Bubly Bounce Kemasan Minuman dek PepsiCo Design and Innovation adolah pamenang nan sangaik tahormat dari A' Design Award Basi 2022 nan sangaik prestigius dalam Kategori Kompetisi Desain Kamasan.
BasiKamasan· 2022
Bubly Bounce Kemasan Minuman
dek PepsiCo Design and Innovation
Pamenang A' Design Award Basi dalam Kategori Kamasan
Pamenang Pangharogaan Taverifikasi
Verifikasi Status Pangharogaan untuak #137233Desain
Tantang Bubly Bounce Kemasan Minuman
Bubly Bounce marupokan rancangan kemasan minuman untuak lini aia soda babarang kafein. Kemasan iko malanjuikkan lini aia soda nan lah ado sabalunnyo sarato manandokan panambahan kafein tanpa baranjak ka bahaso visual minuman energi. Warna nan bagaleh jo tarang, galambuang, sapaan nan ramah, sarato senyum tatap dipatahankan, sahinggo mereknyo tatap mudah dikenali. Rancangan ko juo manyampaikan panggunoan duo raso dalam satu minuman. Sistem iko dirancang untuak manarik minaik pambali nan lah ado sarato manonjol jaleh di ateh rak.
Pangakuan
Tantang A' Design Award Basi
Bubly Bounce Kemasan Minuman adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Bubly Bounce Kemasan Minuman dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Bubly Bounce Kemasan Minuman dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.
Di Baliak Desain
Kit Pers
Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.
- Sifat Unik
- When bubly™ first hit the market in 2018, it took the sparkling water world by storm. Now across the board, the caffeine/energy category is growing rapidly, and this is reflected in the sparkling water category, as well. To tap into that growing market, PepsiCo created bubly bounce™. Now, the bubly bounce line extension offers all the fun and flavor of bubly with just a kick of caffeine and the addition of dual flavors.
- Inspirasi
- The Design Team’s strategy for bubly bounce was to create a system that differentiated from the base portfolio and communicated the addition of just a kick of caffeine, without leaning too far into “energy” territory. It was important to maintain the instantly recognizable equity of the bubly brand: bold and bright colors, bubbles, clever greetings and smiles. bubly bounce needed to resonate with current bubly consumers and clearly stand out on shelf amongst the competition.
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