World Vision Organization Overview Reka Bentuk Buku by Yunsik Son

World Vision Organization Overview Reka Bentuk Buku by Yunsik Son is a highly esteemed winner of the very prestigious 2024 A' Design Award Gangsa in Reka Bentuk Media Cetak dan Penerbitan Competition Category.

GangsaCetakan· 2024

World Vision Organization Overview Reka Bentuk Buku

by Yunsik Son

Client: World Vision

A' Design Award Gangsa Winner in Cetakan Category

66,861
Verified Award Winner
Verify Award Status for #158580

View at A' Design Award Press Release Award Badge

Colors

The Design

About World Vision Organization Overview Reka Bentuk Buku

Gambaran Keseluruhan Organisasi World Vision ialah sebuah buku yang mempersembahkan sejarah tujuh puluh tahun serta projek-projek sebuah organisasi bantuan antarabangsa. Konsep reka bentuknya ialah Kepercayaan, Perpaduan, Integrasi, Kehidupan dan Impian, yang diringkaskan sebagai BUILD. Pada kulit buku, tipografi menyusun huruf-huruf ini menjadi satu elemen grafik yang jelas, diaplikasikan dengan cap panas kerajang oren. Filem lutsinar yang dicetak menggunakan teknik cetak saring serta halaman berlubang di antara bab-bab mendedahkan wajah kanak-kanak. Buku ini berukuran 210 kali 210 milimeter, mempunyai kulit bersalut matte dan mengandungi 112 halaman.

The Recognition

About the A' Design Award Gangsa

World Vision Organization Overview Reka Bentuk Buku ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. World Vision Organization Overview Reka Bentuk Buku diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. World Vision Organization Overview Reka Bentuk Buku memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The inspiration was drawn from the word "happiness" accumulated over 70 years. The concept is "Belief + Unity + Integration + Life + Dream = B.U.I.L.D," and it utilizes typography on the cover, stacking letters to create an intuitive graphic element. When you open the book, the transparent film and perforated design between each chapter, shaped in a specific form, shine a light on the faces of children, adding a playful element.
Dimensions & Packaging: Width 210mm x Height 210mm x Depth 13mm, 112 pages, matte-coated cover, orange hot foil stamping.
Tags: World Vision, Art Book, Illustration, Editorial design, Graphic Design, Typography
Production Technology: The case is designed with black hardboard, and hot foil stamping on the visible part of the cover effectively represents the 'BUILD' stacking concept. In the introduction section of the booklet, an orange silk-screen printed transparent film is overlaid, intending to create a stacking effect of alphabets when the pages are overlapped.
Design Challenge: The primary goal is to consolidate various departments into a cohesive whole while maintaining a design that feels unified yet non-monotonous. Additionally, since it's an art book, the challenge was to incorporate the 'BUILD' concept seamlessly into the design. Typography and visual elements were utilized to provide a direction for achieving this objective.
Research: As a person from South Korea, this project was meaningful to be part of World Vision, which originated from the ruins of the Korean War. Our challenge was to seamlessly integrate manuscripts from various project teams into a cohesive project and narrate the story of World Vision's 70-year history. We designed layouts with meticulous attention to detail, incorporating the 'BUILD' conceptual ideas, and infused meaning into the project concept with visually engaging elements.
Inspiration: World Vision, born in the ruins of the Korean War, has compiled its diverse projects into a single book. The goal is to reflect on the history of the past 70 years and provide basic information in an easily understandable way, even for those unfamiliar with World Vision. Each project aims to serve as a medium for experiencing a design that is both simple and interesting, avoiding monotony while enhancing awareness.
Project Duration: This project commenced in August 2021 in Seoul, South Korea, and concluded in February 2022. The content produced during this period has been distributed to customers since March 2022.
Operation Flow: The target audience is corporate and institutional PR managers. The goal is to engage their interest in World Vision's activities that have been a part of our lives for the past 70 years, focusing on assistance to children and their local communities. The material includes a booklet and a summary leaflet, with the leaflet having undergone three additional printings to continuously introduce it to a wider audience. This book serves as a valuable opportunity to establish the footprint and history of World Vision in the past seventy years.
Team Members: Creative Director : Sun-nam Kim
Creative Director : Yun-sik Son
Designer : Bommina Choi
Designer : Hye-ryun Jung
Planning : Su-jin Bang