Display Of Guilin Scenery Ippakkjar tal-Ġelu tas-Snien by LongSheng Zhong

Display Of Guilin Scenery Ippakkjar tal-Ġelu tas-Snien by LongSheng Zhong is a highly esteemed winner of the very prestigious 2021 Premju A' Design Award tal-Ħadid in Disinn tal-Ippakkjar Competition Category.

ĦadidIppakkjar· 2021

Display Of Guilin Scenery Ippakkjar tal-Ġelu tas-Snien

by LongSheng Zhong

Client: Guilin Sanjin Group Co., Ltd.

Premju A' Design Award tal-Ħadid Winner in Ippakkjar Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Display Of Guilin Scenery Ippakkjar tal-Ġelu tas-Snien

Wiri tax-Xenarju ta' Guilin huwa pakkett tal-ġelu tas-snien maħluq għal marka bbażata f'Guilin, iċ-Ċina. Żewġ pajsaġġi lokali, ix-Xmara Li u l-għelieqi mtarrġa ta' Longsheng, huma llustrati fi stil tradizzjonali tal-pittura Ċiniża biex juru l-oriġini tal-prodott u l-karattru naturali tiegħu. Il-kaxxa ta' barra hija magħmula minn kartonċin abjad ta' 350 gramma b'laminazzjoni mati u kisja trasparenti ultravjola. It-tubu jgħaqqad flimkien saffi tal-plastik u tal-aluminju. Minflok ma tenfasizza l-funzjoni biss, id-disinn jibni rabta viżiva familjari ma' xenarju magħruf minn ħafna konsumaturi.

The Recognition

About the Premju A' Design Award tal-Ħadid

Display Of Guilin Scenery Ippakkjar tal-Ġelu tas-Snien huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Display Of Guilin Scenery Ippakkjar tal-Ġelu tas-Snien ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Display Of Guilin Scenery Ippakkjar tal-Ġelu tas-Snien huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In order to reflect the uniqueness of the product, two unique landscapes of the birthplace of the brand are used, and the birthplace is described with traditional Chinese painting style, which shows the origin of the product and the pure nature of the product.
Dimensions & Packaging: Outer box,45mm*35mm*190mm
tube,94mm*146mm
Tags: Emotional resonance, uniqueness, product origin, Guilin scenery
Production Technology: Outer box,350g white cardboard paper,matt lamination, transparent UV coating.
Tube,PEX,AL,PEX
Design Challenge: Toothpaste is a necessity in the market and is used almost every day. There are many toothpaste brands on the market. It is difficult for our products to reflect uniqueness. This requires us to discover the various attributes of the product, such as efficacy, appearance, origin, and Packaging materials and craftsmanship.
Research: Customers’ current product packaging is basically a traditional packaging form, which is no different from the packaging on the market. They emphasize efficacy and function.There is a series of products with two varieties, namely whitening and anti-inflammatory. My inspiration came from two famous local landscapes in Guilin, the Li River and the terraces. They are a good representative of Guilin in Guangxi, China. You can think of the scenery of Guilin when you see the packaging, and you can also think of Guilin, a famous enterprise Sanjin.
Inspiration: The creative inspiration comes from the landscape of Guilin and the terraced fields of Longsheng, showing the landscape of Guilin, Guangxi
Beautiful natural scenery.
Project Duration: April 22, 2020 to May 12, 2020.
Operation Flow: Currently, toothpastes on the market provide consumers with effective publicity, such as whitening and anti-inflammatory. We hope that there are other ways to provide consumers with choices. Emotional marketing is a good choice. China’s 20 yuan coin is familiar to everyone. On the back is the scenery of Guangxi and Guilin. Our customers and products are all Guangxi. In Guilin, we hope that the products can be connected with the scenery on the money, and give consumers familiarity and trust.