Platinu Ippakkjar · 2021
Pepsi Chinas People Daily New Media Landa tax-Xorb
by PepsiCo Design and Innovation
- Premju A' Design Award tal-Platinu 2021 in Ippakkjar
- CLIENT: PepsiCo Design & Innovation
- Estimated Number of Design Views: 442,372
- Verification code 6A1390DC4A · Verify this award
Colors
About Pepsi Chinas People Daily New Media Landa tax-Xorb
Everyday Heroes hija sensiela ta' disinji kommemorattivi ta' landi tax-xorb maħluqa għal Pepsi f'kollaborazzjoni mad-diviżjoni tal-Midja l-Ġdida tal-People's Daily taċ-Ċina. Il-landi jagħtu ġieħ lill-persunal mediku, lill-ħaddiema, lill-voluntiera u lill-persuni tal-konsenja li servew lill-komunitajiet tagħhom fuq quddiem nett matul il-pandemija tal-COVID-19. Kull disinn jonora ġenerazzjoni ġdida ta' eroj ta' kuljum u jesprimi gratitudni għall-kontribuzzjonijiet tagħhom ta' kuljum. L-ippakkjar jibdel kontenitur tax-xorb familjari f'messaġġ pubbliku sempliċi ta' ringrazzjament u rispett kondiviż.
About the Premju A' Design Award tal-Platinu
Pepsi Chinas People Daily New Media Landa tax-Xorb huwa rebbieħ tal-Premju A' Design Award tal-Platinu, rikonoxximent prestiġjuż ħafna mogħti lil disinji tassew eċċezzjonali, eleganti u manjifiċi. Ir-rebbieħa tal-Platinu huma mirakli tal-ħolqien, xhieda tal-limiti tal-kreattività intellettwali, u juru l-professjonalità u l-ġenju bla paragun tad-disinjaturi tagħhom. Huwa mistenni li dawn id-disinji jkunu l-aktar xogħlijiet magħrufa li jiddefinixxu l-estetika ta' epoka, jikkontribwixxu għall-benessri tas-soċjetà u jwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Pepsi Chinas People Daily New Media Landa tax-Xorb juri livell ta' eċċellenza trasċendenti u jagħmel id-dinja post aħjar bil-karatteristiċi siewja tiegħu. Pepsi Chinas People Daily New Media Landa tax-Xorb huwa xogħol li rebaħ il-Premju A' Design Award tal-Platinu li jqajjem ix-xewqat, jispira, ifarraħ u joħloq ferħ kbir.
Press Kit
- Unique Properties
- Pepsi joined hands with Chinas Peoples Daily New Media to introduce and celebrate a new generation of heroes, the global collective of medical staff, workers, volunteers, and delivery persons who have been fighting on the frontlines of this pandemic every single day. As an homage to them, we launched the Everyday Heroes campaign, a meaningful tribute expressed through commemorative can designs.
- Tags
- Packaging, Beverage
- Inspiration
- COVID-19 has changed the world forever, and altered lives across the globe. Everyone has been affected, but we have also witnessed bold bravery and incredible acts of kindness. At Pepsi, we have been moved by the courageous people showing up, day after day, for their communities. Their spirit of love is deeply inspiring. We wanted to create something that honored them and expressed our sincere gratitude for their contributions.
