Genki Forest Ippakkjar ta' Flixkun tal-Ilma Frizzanti by Genki Forest

Genki Forest Ippakkjar ta' Flixkun tal-Ilma Frizzanti by Genki Forest is a highly esteemed winner of the very prestigious 2021 Premju A' Design Award tal-Ħadid in Disinn tal-Ippakkjar Competition Category.

ĦadidIppakkjar· 2021

Genki Forest Ippakkjar ta' Flixkun tal-Ilma Frizzanti

by Genki Forest

Client: Genki Forest (Beijing) Food Technology Group Co., Ltd.

Premju A' Design Award tal-Ħadid Winner in Ippakkjar Category

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Colors

The Design

About Genki Forest Ippakkjar ta' Flixkun tal-Ilma Frizzanti

Genki Forest huwa disinn ta' ppakkjar ta' flixkun għall-ilma frizzanti. Il-flixkun huwa magħmul mill-PET, plastik ħafif u trasparenti li jirreżisti l-impatt u jgħin biex iż-żamma tad-diossidu tal-karbonju ġewwa. Karattru Ċiniż iswed kbir, ispirat mill-kalligrafija tradizzjonali, jitqiegħed fuq wiċċ abjad wiesa', li jagħti lit-tikketta dehra sempliċi u moderna. Il-kontorn tal-flixkun huwa lixx, u t-taqsima l-aktar dejqa tinsab fejn l-id iżżomm il-flixkun, biex tittejjeb il-kumdità tal-qbid. Il-ispalla jġorr ċirku ta' trijangoli konkavi, u l-għatu huwa stampat b'vleġġa li tindika kif jinfetaħ. Il-flixkun ikejjel 67.3 mm fil-wisa' u 209.25 mm fit-tul.

The Recognition

About the Premju A' Design Award tal-Ħadid

Genki Forest Ippakkjar ta' Flixkun tal-Ilma Frizzanti huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Genki Forest Ippakkjar ta' Flixkun tal-Ilma Frizzanti ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Genki Forest Ippakkjar ta' Flixkun tal-Ilma Frizzanti huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The eye-catching Chinese word "pneuma" here has three different meanings. The first one is product attributes and characteristics, that is, sparkling water. The second one is the brand attribute,as pneuma share the same meaning with Genki. Due to this, the word "pneuma" can easily establish the connection with the brand "Genki Forest". The third one is the meaning of lively, energetic, optimistic and healthy, which coincides with the health attribute of the product itself and the oriental cultural charm and oriental aesthetic concept of product design.
Dimensions & Packaging: Width 67.3mm x Height 209.25mm
Tags: Branding, Packaging, bottle, 3D, water
Production Technology: The products are packaged in PET, which means that the bottle contains a plastic material called polyethylene terephthalate, or PET for short. PET is a polymer produced by the combination of terephthalic acid and ethylene glycol. PET plastic has the characteristics of light weight, high transparency, and impact resistancewhich helps to prevent the escape of carbon dioxide. PET bottles have low environmental pollution and energy consumption, so it gradually replaces traditional packaging materials with the rising awareness of environmental protection.
Design Challenge: We have noticed that it is important to make products be clear at a glance when placing them on the miscellaneous shelves. To solve that, we have adopted stimulating colors to draw intentions of consumers. We have also acknowledged the guiding functions of the general consumers colour recognition. We picked the quietly elegant colours such as large areas of black and white, given consumers a simple but fashion impression.
Research: We are insisting on operating the product research, development and design from the perspectives of consumers. Satisfy more consumers needs throughout our huge base of marketing research.
Inspiration: The design concept mainly comes from Apple's simple product design and Dieter Rams' design concept that less is more. The package using a large area of white, which is intended to reflect the simple and modern design sense; At the same time, influenced by the ancient Chinese calligraphy works, the large black word "pneuma" is adopted, which makes the whole product feel more oriental.
Project Duration: The project started in May 2018.
Operation Flow: IIn terms of bottle design, the overall outline gives people a smooth feeling, just like the smooth body curve of dolphins. The thinnest part is just in the part of the consumer's hand, which increases the stability and comfort of the grip in function. The shoulder of the bottle adopts a concave triangular pattern, which is arranged in a circle. Open and directional arrows are printed on the bottle cap, so that consumers can easily open it, and the interactive experience is improved.
Team Members: Siyang Cai
Chu Xu
Image Credits: Siyang Cai