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Zaotu Shaofang Funzjoni Primarja: Ippakkjar tal-Likur by Bo Gao

Zaotu Shaofang Funzjoni Primarja: Ippakkjar tal-Likur by Bo Gao is a highly esteemed winner of the very prestigious 2022 Premju A' Design Award tal-Bronż in Disinn tal-Ippakkjar Competition Category.


BronżIppakkjar· 2022

Zaotu Shaofang Funzjoni Primarja: Ippakkjar tal-Likur

by Bo Gao

Client: Shenzhen Qianzhi Empowerment Creative Consulting Co., Ltd.

Premju A' Design Award tal-Bronż Winner in Ippakkjar Category

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Verified Award Winner

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Colors

The Design

About Zaotu Shaofang Funzjoni Primarja: Ippakkjar tal-Likur

Test tal-Ktieb: Zaotu Shaofang huwa disinn ta' ppakkjar għal likur magħmul bil-bentonite bajda, tafal miżjud mal-ħama tal-ħofra tal-fermentazzjoni. L-ippakkjar juża l-bajda tal-bentonite bħala l-kulur ewlieni tiegħu. Muntanji, dawl tax-xemx, sħab, ilma, siġar u għasafar huma kkombinati f'mudell fil-forma tal-karattri Ċiniżi għall-bentonite. Il-mudell jirrifletti l-ambjent tal-produzzjoni tal-inbid u l-karatteristika ewlenija tal-prodott. Il-kaxxa tinfetaħ min-nofs lejn ix-xellug u l-lemin, u l-kaxxa ta' ġewwa timxi 'l quddiem għall-wiri. Il-kaxxa hija magħmula minn karta speċjali bl-indoratura, u l-flixkun tal-ħġieġ huwa sprejjat bl-abjad b'mudell moħmi.

The Recognition

About the Premju A' Design Award tal-Bronż

Zaotu Shaofang Funzjoni Primarja: Ippakkjar tal-Likur huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Zaotu Shaofang Funzjoni Primarja: Ippakkjar tal-Likur ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Zaotu Shaofang Funzjoni Primarja: Ippakkjar tal-Likur jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Zaoshaofang wine uses white bentonite to add to pit mud, which can remove harmful substances in pit mud and retain beneficial substances. Bentonite is the core selling point. The design uses bentonite white as the exclusive color, and skillfully uses mountains, sunshine, clouds, water, trees and birds to create the pattern design of "bentonite" font shape. The unique visual pattern design reflects the winemaking environment and the core selling point of the product.
Dimensions & Packaging
Packing box size: 145mm X 110mm X H285mm
Tags
Symbolization, Simplicity, Differentiation
Production Technology
The packing box is opened from the left and right in the middle, and the inner box is ejected forward for easy display. The box is gilded with special paper, the glass bottle is sprayed white, and the pattern is baked.
Design Challenge
The biggest problem we encountered in the design was how to cleverly highlight the selling point of "bentonite" so that the product has a high sense of value. Through our design, we have achieved these two points very well.
Research
The biggest feature of this product is the processing of "Benton Clay" into wine. Therefore, the focus of the design is to enlarge the text of the Chinese "Bentonite" and then shape it on the bottle. Let consumers understand the selling point of the product as soon as they see the product, and shape the memory point of the brand.
Inspiration
This design highlights the selling point of "bentonite" and makes the product have a high sense of value. Through our design.The graphic design of the core "bentonite" lets consumers know the selling pointand remember the visual symbols of products.the ultimate simple design to attract consumers.
Project Duration
The work started in July 2019 and was completed in December 2019
Operation Flow
The packing box opens from the middle left and right, and the inner box pops forward for easy display.the box is simple, easy to open and easy to produce.Packaging are environmentally friendly for reuse.
Team Members
Bo Gao

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