Wildheart Organics Xemgħat Aromatherapy by Angela Spindler is a highly esteemed winner of the very prestigious 2022 Premju A' Design Award tal-Fidda in Disinn tal-Ippakkjar Competition Category.
FiddaIppakkjar· 2022
Wildheart Organics Xemgħat Aromatherapy
Client: Depot Creative
Premju A' Design Award tal-Fidda Winner in Ippakkjar Category
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- Verified Award Winner
- Verify Award Status for #137486
The Design
About Wildheart Organics Xemgħat Aromatherapy
Ħarsa premium għal linja ta 'xemgħa tas-sojja fwejjaħ b'mod impekkabbli. L-idea kienet li jidħlu f'bejjiegħa bl-imnut ta 'livell ogħla b'dehra li tirrispetta l-kwalità tal-prodott, biex tiġi kkomunikata permezz tal-livery tal-prodott. L-għażla tal-materjal u l-finituri huma essenzjali għall-konsumaturi # 039; perċezzjonijiet, kemm minn impressjoni inizjali għat-tieni evalwazzjoni aktar meqjusa. Il-kuluri użati huma derivati mill-pjanti u l-ħxejjex aromatiċi li jagħmlu kull waħda mill-fwejjaħ. L-illustrazzjonijiet għandhom kwalità etereali, li jalludu għal riħa li tinħela fl-arja hekk kif tinħaraq xemgħa.
The Recognition
About the Premju A' Design Award tal-Fidda
Wildheart Organics Xemgħat Aromatherapy huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li Wildheart Organics Xemgħat Aromatherapy ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Wildheart Organics Xemgħat Aromatherapy huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The agency elevated Wildheart’s branding and product packaging design to reinforce its clean credentials, hero the divine aromas and create a premium lifestyle brand.
Very few candle brands use completely organic ingredients, we captured Wildheart’s point of difference and high quality throughout the packaging, visually and with tactile materials. - Dimensions & Packaging
- There were a range of box sizes created. The material specification was uncoated off white stock, with a slight texture. Printed offset in CMYK with spot UV details on illustrations and brand mark. Inners were from white core flute. Labels printed single colour on satin finish self-adhesive stock.
52 SKU's, 5 product ranges - Tags
- Candle packaging, Packaging for candles, premium packaging, luxury candle packaging
- Production Technology
- Printed CMYK on uncoated stock with spot UV details.
Boxes of various sizes with coreflute inners.
Separate label s printed for candle jars. - Design Challenge
- The project timing was quite tight.
- Research
- On a functional note, the brand’s previous boxes weren’t holding up well in shipment. Depot created a packaging solution that was physically sturdy, yet visually delicate. A premium hand feel combines with light colors and ethereal illustrations that allude to the plant-based scents that dissipate into the air as the candle burns. Colors create a visual identity for 52 products across 5 ranges. The effect makes the organic claim legible, while creating a more polished, luxurious experience overall.
- Inspiration
- Whiff of luxury.
It’s rare among candle brands to insist on all organic ingredients, a point of difference we took to heart when tasked with packaging Wildheart’s precious olfactory experiences. The idea was to break into higher end retailers with a look that would stand up to the rare quality of the product.
We created a packaging solution that was physically sturdy, yet visually delicate. Colors create a visual identity for 52 products across 5 ranges. - Project Duration
- Project commenced in July 2018, Sydney Australia.
Project completed in April 2019, Sydney Australia.
Launched in UK in September 2019 - Operation Flow
- Boxes are crash lock bottoms with simple tuck in lids.
Core flute inners have die cut finger hole for ease of opening. - Team Members
- Angela Spindler - Creative Director, designer, illustrator
Annie Dekker - Finished art, retouching, illustration colour/retouching
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