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Satine Fresh Milk Ippakkjar tal-Ħalib by Pesign

Satine Fresh Milk Ippakkjar tal-Ħalib by Pesign is a highly esteemed winner of the very prestigious 2024 Premju A' Design Award tal-Bronż in Disinn tal-Ippakkjar Competition Category.


BronżIppakkjar· 2024

Satine Fresh Milk Ippakkjar tal-Ħalib

by Pesign

Client: Yili Group

Premju A' Design Award tal-Bronż Winner in Ippakkjar Category

Colors

The Design

About Satine Fresh Milk Ippakkjar tal-Ħalib

Satine Fresh Milk huwa disinn ta' ppakkjar ta' edizzjoni limitata għal prodott tal-ħalib frisk. Il-kontenitur huwa fforġjat fil-forma ta' landa tal-ħalib u huwa magħmul minn plastik PE degradabbli. Il-forma grafika hija bbażata fuq ras ta' dragun imdawra minn sħab u fjuri ta' xorti tajba, li huma simboli tradizzjonali tas-Sena l-Ġdida. Proċess ta' tħawwil imnebbaħ mill-arti tradizzjonali tat-twieqi joħloq il-mudell delikat. Wara li jintuża l-ħalib, l-ippakkjar jista' jerġa' jintuża mit-tfal bħala boroż tax-xorti għall-ħlewwiet, bħala dawl tal-lejl jew bħala lanterna tal-festi. L-għażliet ta' użu mill-ġdid inaqqsu l-iskart u jtawlu l-ħajja tal-ippakkjar festiv.

The Recognition

About the Premju A' Design Award tal-Bronż

Satine Fresh Milk Ippakkjar tal-Ħalib huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Satine Fresh Milk Ippakkjar tal-Ħalib ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Satine Fresh Milk Ippakkjar tal-Ħalib jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
New Year is the most important holiday in China and many brands celebrate it with limited edition packaging to bring them closer to consumers. Unlike other limited edition packaging designs that only feature graphics on the packaging, Limited edition packaging for Satine fresh milk incorporates sustainability and interactivity into the package design for broadening the innovative dimension of limited edition packaging design.
Dimensions & Packaging
80mmx80mmx145mm
Tags
Interactive ,Limited edition ,Experience innovation
Production Technology
Degradable PE plastic
Design Challenge
The overall packaging adopts a hollow out process, and the size and position of the hollow out parts need to meet the requirements of uniform packaging stress.
Research
Limited edition packaging for Satine fresh milk incorporates sustainability and interactivity into the package design for broadening the innovative dimension of limited edition packaging design.
Inspiration
The shape of the packaging is based on the shape of a milk can, which reinforces the product attributes of fresh milk. The design is based on a dragon head surrounded by New Year elements such as auspicious clouds and flowers, symbolizing the beauty and good fortune of the New Year. The whole packaging adopts the hollowing process, inspired by the traditional window art form, which is festive, delicate and elegant.
Project Duration
The project started in October 2023 in Shen Zhen and finished in December 2023 in Shen Zhen.
Operation Flow
After using the product, consumers (4-10 year-old children) can use the packaging as a “New Year's lucky bag” for collecting red envelopes or storing candies (storage function), It can also be a night light to accompany consumers to sleep (companion function), as well as a lantern to take part in the “Guess the Lantern Riddle” activity of the Lantern Festival (interactive function). Packaging is participating in different New year's activities in different scenarios with consumers and it is becoming part of the consumer's emotional memory of the New Year.
Team Members
Product designer:Pesign team
Packaging designer:Pesign team
photographer:Dong hua

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