Id-disinn Avoya Imballaġġ tal-Ħġieġ minn Sule Esra Cetinkaya huwa rebbieħ stmat ħafna tal-prestiġjuż 2025 Premju A' Design Award tal-Bronż fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.
BronżIppakkjar· 2025
Avoya Imballaġġ tal-Ħġieġ
minn Sule Esra Cetinkaya
Klijent: Avoya
Rebbieħ tal-Premju A' Design Award tal-Bronż fil-Kategorija ta' Ippakkjar
Rebbieħ ta' Premju Ivverifikat
Ivverifika l-Istatus tal-Premju għal #164399Id-Disinn
Dwar Avoya Imballaġġ tal-Ħġieġ
Il-flixkun tal-ilma minerali Avoya jigħarraf purità, bilanċ u tiġdid. Il-forma eleganti u għenjiena tiegħu ttejjeb l-ergonomika filwaqt li tissimbolizza l-fluwità tal-ilma. It-tikketta fiha ikoni ċirkolari sottili, li jirrappreżentaw iċ-ċikli ta' tiġdid u l-essenza rivitalizzanti tal-ilma għani bil-minerali. Magħmul minn ħġieġ extra flint ta' kwalità għolja, b'għażliet ta' tonji turkiż u eħdar, il-flixkun jippreserva l-kontenut premium tiegħu filwaqt li joffri estetika rrafinata. L-interazzjoni bejn it-trasparenza u d-dawl tenfasizza l-purità tiegħu, u tgħaqqad eleganza moderna mal-qawwa restaurattiva tan-natura.
Ir-Rikonoxximent
Dwar il-Premju A' Design Award tal-Bronż
Avoya Imballaġġ tal-Ħġieġ huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Avoya Imballaġġ tal-Ħġieġ ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Avoya Imballaġġ tal-Ħġieġ jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.
Wara d-Disinn
Kit għall-Istampa
Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.
- Proprjetajiet Uniċi
- In today’s fast-paced world, where life's demands are ever-changing and constantly call for adaptation and rejuvenation, achieving balance requires significant effort. This is where Avoya distinguishes itself as a key to a healthier life. The Avoya sparkling mineral water bottle is crafted to reflect the purity and revitalizing benefits of its premium mineral content and natural ingredients.
- Dimensjonijiet u Ippakkjar
- Avoya bottles produced in three sizes: 200 ml (52 mm x 165 mm), 250 ml (56 mm x 175 mm) and 750 ml (78 mm x 262 mm)
- Tikketti
- Beverage Packaging, Active Lifestyle, Sparkling Water, Gastronomic Experience, Functional Beverage, Mineral water, natural mineral water
- Teknoloġija tal-Produzzjoni
- Avoya bottle produced by IS Production Method by using Soda-Lime glass material.
- Sfida tad-Disinn
- The challenge of the project lay in how to refine the bottle to accommodate a modern interpretation of an understated product for consumption scenarios in an active, healthy lifestyle. On the other hand, the process of adhering to the criteria for mass production needed to achieve a lightweight bottle design was a challenging factor.
- Riċerka
- According to data from the Gürok Group, the owner of the AVOYA brand, Turkish consumers are increasingly prioritizing health, wellness, and sustainability. In 2024, 67% of consumers expressed a demand for health-oriented products, yet only 35% of the market met these needs. Trends show growing interest in low-sugar, clean-label products, as well as experiential and functional beverages supporting holistic health. AVOYA addresses this gap with sustainable packaging and natural, preservative-free, colorant-free, and sweetener-free ingredients, helping consumers renew themselves physically, mentally, and spiritually.
- Ispirazzjoni
- Avoya's design inspiration stems from the desire to unite purity and strength, reflecting the essence of mineral water. Its broad-shouldered form symbolizes resilience, while the minimalist aesthetic highlights the product’s natural ingredients. In line with the brand identity, the revitalizing and refreshing cycle of natural minerals is reflected in the label designs. The bottles are available in 20 cl, 25 cl, and 75 cl sizes. The 20 cl version, containing plain sparkling mineral water, is produced in green-colored glass, while the 25 cl fruit-infused varieties are presented in flint glass to emphasize their diverse color options. The 75 cl version, featuring turquoise-colored glass and a special signature label, enhances its premium feel while reinforcing the brand’s commitment to a natural and health-conscious identity.
- Tul tal-Proġett
- The design and development of the Avoya bottle began in Istanbul, Turkey, in 2022. In the second half of 2024, it entered production at a 20,000-square-meter facility and was introduced to the market. Avoya’s high-tech production facility in Burdur houses one of the most advanced R&D laboratories in Europe.
- Fluss tal-Operazzjoni
- Suitable for active lifestyles, Avoya sparkling mineral water features a bottle design that provides a pleasant drinking experience with its lightweight form and elegant silhouette. Its gastronomic approach, incorporating unique ingredient blends, complements a wide range of flavors -from elderflower to grapefruit and cherry- and can even be found on cocktail.
- Membri tat-Tim
- Bottle Designer: Şule Esra Çetinkaya
Label Designer: Landor & Fitch
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