Id-disinn Mountain Sea Rare Treasure Kaxxa ta' Rigal tal-Ġewż minn Wu Yao huwa rebbieħ stmat ħafna tal-prestiġjuż 2025 Premju A' Design Award tal-Fidda fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.
FiddaIppakkjar· 2025
Mountain Sea Rare Treasure Kaxxa ta' Rigal tal-Ġewż
minn Wu Yao
Klijent: Beijing Wuyao Cultural and Creative Co. Ltd.
Rebbieħ tal-Premju A' Design Award tal-Fidda fil-Kategorija ta' Ippakkjar
Rebbieħ ta' Premju Ivverifikat
Ivverifika l-Istatus tal-Premju għal #165746Id-Disinn
Dwar Mountain Sea Rare Treasure Kaxxa ta' Rigal tal-Ġewż
Mountain Sea Rare Treasure hija kaxxa ta' rigal premium għall-ġewż ippakkjat. Il-kaxxa żżomm tmien laned tal-metall, u kull landa fiha ġewż minn pajjiż jew reġjun differenti. L-illustrazzjonijiet fuq kull landa jgħaqqdu l-karattru tad-ditta ma' pajsaġġi tradizzjonali Ċiniżi tal-muntanji u l-ibħra mpittra bil-pinzell. Il-kaxxa ta' barra hija magħmula mill-kartun imgeżwer f'ġilda sintetika, b'manku tal-ġilda fuq in-naħa ta' fuq u saqajn tal-metall indurati bid-deheb fil-kantunieri. L-istampar bis-sħana jagħti riljev lil-linji u lill-kalligrafija. Serratura tal-metall fil-ġenb tiftaħ il-kaxxa f'pass wieħed sempliċi.
Ir-Rikonoxximent
Dwar il-Premju A' Design Award tal-Fidda
Mountain Sea Rare Treasure Kaxxa ta' Rigal tal-Ġewż huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li Mountain Sea Rare Treasure Kaxxa ta' Rigal tal-Ġewż ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Mountain Sea Rare Treasure Kaxxa ta' Rigal tal-Ġewż huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.
Wara d-Disinn
Kit għall-Istampa
Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.
- Proprjetajiet Uniċi
- This gift box combines colors of red, blue, and gold, creating a striking visual impact. It contains eight cans of nuts, each with illustrations that represent both the brand IP and the origin of the nuts. The theme incorporates traditional Chinese brushwork landscape painting, featuring mountainous and oceanic scenes with subtle brand IP characters integrated. The calligraphy, inspired by Clerical Script, while the side pattern design is simplified to enhance the gift box’s refined elegance.
- Dimensjonijiet u Ippakkjar
- 130 mm x 430 mm x 430 mm
- Tikketti
- Nut, Gift Box, Packaging Design, Premium Gift Box
- Teknoloġija tal-Produzzjoni
- The material is made of cardboard as the main body of the gift box, with synthetic leather wrapping and sealing the top, leather handles to increase the delicate sense of touch, corners and details of the box using gold-plated metal feet to prevent the box from being deformed by the impact. The illustration lines and text on the outer box are embossed by hot stamping process, the inner can is made of silver glossy metal, the content is printed on it to realize the frosted glossy texture.
- Sfida tad-Disinn
- This project was a high-end program deployed by the brand in the nut segment, complementing the high-end gift boxes that were missing from the product matrix. The brand pursues packaging with visual impact, which should be able to visually express the content of the product. Based on the positioning of the high-end nut gift box, we thought it was key to de-colorize and de-hyphenate, reducing the color of the brand logo itself and making it more unified with the design.
- Riċerka
- This project perfectly combines the urban landscapes of different regions with brand IP, and through exquisite illustrations and narratives, allows consumers to taste food while also experiencing the customs and traditions of different parts of the world. This gift box not only meets the pursuit of quality by high-end consumer groups, but also creates a unique consumer experience through storytelling packaging design, effectively enhancing the brand's premium ability.
- Ispirazzjoni
- The inspiration of design is to travel with Three Squirrels. In order to be able to show the high quality of the product and the variety of origins. The outer box is styled with a hand-held vintage suitcase as inspiration. The gift box contains 8 jars of different nuts from different countries or regions, and 8 vignettes have been created to incorporate the brand's IP, Three Squirrels, to represent the high quality nuts brought back by Three Squirrels traveling to different regions.
- Tul tal-Proġett
- The project started in November 2023 in Beijing and finished in January 2024 in Beijing, was produced in July 2024 and officially on sale in September 2024.
- Fluss tal-Operazzjoni
- To ensure the integrity of the picture, the box is opened from the side by a metal locking mechanism. There are no extra complicated steps to open the gift box, and the products can be seen neatly arranged directly after opening the box. Due to the large size of the box, a carrying handle is placed on the top of the box for the user's convenience. In order to minimize the burden on the user, the gift box is supported by high quality cardboard to reduce the weight.
- Membri tat-Tim
- Design Director: Wu Yao
Illustrator: Zhang Yuchen
Illustrator: Xie Boxing
Graphic Designer: Zheng Ziyang
Graphic Designer: Tan Zhen
Graphic Designer: Tang Wenhu
3D Designer: Liao Hao
Font Designer: Liu Xin
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