Id-disinn Kweichow Moutai Osaka Expo Edition Imballaġġ tal-Likur minn Ying Song Brand Design Shenzhen Co., Ltd huwa rebbieħ stmat ħafna tal-prestiġjuż 2026 Premju A' Design Award tad-Deheb fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.

DehebIppakkjar· 2026

Kweichow Moutai Osaka Expo Edition Imballaġġ tal-Likur

minn Ying Song Brand Design Shenzhen Co., Ltd

Klijent: Kweichow Moutai Co., Ltd.

Rebbieħ tal-Premju A' Design Award tad-Deheb fil-Kategorija ta' Ippakkjar

50,895

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #177057

Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Kweichow Moutai Osaka Expo Edition Imballaġġ tal-Likur

Kweichow Moutai Osaka Expo Edition huwa disinn ta' imballaġġ għal likur kommemorattiv maħluq għall-Expo Dinjija ta' Osaka 2025. Il-forma hija ispirata mill-parti esterna tal-Padiljun taċ-Ċina u tfakkar fil-biċċiet tradizzjonali Ċiniżi tal-kotba tal-bambu. Il-flixkun taċ-ċeramika joqgħod ġo pajsaġġ tal-metall, u l-kaxxa hija magħmula minn injam tal-bambu ekoloġiku, metall u ġilda artifiċjali. Linja taż-żmien tal-metall fuq in-naħa ta' fuq tal-kaxxa timmarka r-relazzjoni twila bejn id-ditta u l-Expo Dinjija. Manku tal-metall b'forma ta' ġarra tal-inbid jiżżerżaq tul il-linja taż-żmien biex idawwar il-kaxxa u jiftaħha.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tad-Deheb

Kweichow Moutai Osaka Expo Edition Imballaġġ tal-Likur huwa rebbieħ tal-Premju A' Design Award tad-Deheb, rikonoxximent prestiġjuż ħafna mogħti lil disinji tal-ewwel klassi, mill-isbaħ u eċċellenti. Ir-rebbieħa tad-Deheb huma ħolqien innovattiv ħafna, b'viżjoni u li jleqqu b'mod li jgħammex, li jirriflettu t-talent, l-għerf u l-ħila tad-disinjaturi tagħhom. Huwa mistenni li Kweichow Moutai Osaka Expo Edition Imballaġġ tal-Likur ikun invenzjoni mfaħħra ħafna, li tistabbilixxi x-xejriet u monumentali li tagħti valur bla preċedent. Dan id-disinn rebbieħ tad-Deheb huwa proġett spettakolari u rispettat li jwessa' l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Kweichow Moutai Osaka Expo Edition Imballaġġ tal-Likur joħloq xewqa qawwija, iqajjem il-passjoni, iħeġġeġ il-kreattività u jisħer lilna.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: This is a commemorative liquor designed by Maotai for the 2025 Osaka World Expo. The appearance is inspired by the architecture of the China Pavilion, resembling traditional Chinese book slips and wine bottles surrounded by metal landscapes. The most unique idea is the timeline decorated with metal on the top of the box, representing the century old intersection of Maotai and the World Expo. The wine jar is a metal handle, and sliding the jar can cleverly rotate and open the box.
Dimensjonijiet u Ippakkjar: A box and a bottle / 140mm x 105mm x 280mm / Ecological bamboo board, ceramic bottle, metal, artificial leather/
Tikketti: Chinese Baijiu packaging, packaging design, commemorative wine
Teknoloġija tal-Produzzjoni: It’s a commemorative liquor designed by Moutai for the 2025 Osaka World Expo. The appearance is inspired by the architecture of the China Pavilion, resembling traditional Chinese book slips and wine bottles surrounded by metal landscapes. The most unique idea is the timeline decorated with metal on the top of the box, representing the century old communication between Moutai and the World Expo. The wine jar is a metal handle, and sliding the jar can cleverly rotate and open the box.
Sfida tad-Disinn: The most difficult part of the design is how to combine Moutai culture with World Expo culture. If the product is designed to be unique and impressive. When we decided to use metal parts to present the concept of a century long timeline, we faced the challenge of opening it. However, by using the metal handle of the wine jar to rotate the box open, we cleverly solved this problem, added unique creativity to the product, and left a deep impression on people
Riċerka: Research type: Baijiu packaging
Research objective: To commemorate the centennial intersection of Moutai and the World Expo
Methodology: Seeking inspiration from the elements of the World Expo
Data collection and research tools: Architectural characteristics of the China Pavilion at the World Expo. design software
Participant or Experiment: Designer
Result: The product has been successfully launched and received high attention and praise.
Insights and Influence: Effectively promoted the brand
Ispirazzjoni: The packaging is inspired by the exterior design of the China Pavilion at the 2025 Osaka World Expo, featuring traditional Chinese book styles and bamboo as the core design element. The bottle is surrounded by metal landscapes, symbolizing the concept of 'harmony between man and nature' and showcasing Maotai's green brewing philosophy to the world. The metal at the top of the box is a creative timeline that blends Maotai and the centennial intersection of the World Expo together. The rotating metal handle is a wine jar, and sliding the jar can cleverly rotate to open the box.
Tul tal-Proġett: The project started construction in Shenzhen in October 2024, was completed in Shenzhen in May 2025, and was launched on June 5, 2025 at the China Pavilion of the Osaka World Expo in Japan.
Fluss tal-Operazzjoni: Find the metal handle in the shape of a wine jar at the top of the wine box, and rotate it along a metal track like a timeline to open the outer box. After opening, find the hidden button on the red leather at the neck of the bottle, open the button, and take out the bottle. Rotate the bottle cap and open the bottle.
Membri tat-Tim: Yingsong chen
Yuntao Zhang
Gengjie Zheng
Jiacen Xu
Shujie Yang
Mengyuan Wang
Krediti tal-Immaġni: Image #1:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #2:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #3:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #4:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025
Image #5:Creator Yingsong Chen,Kweichow Moutai (Osaka World Expo),2025