Sparkling Juice Ippakkjar tax-Xorb by Mao Ming and Yao Dabin is a highly esteemed winner of the very prestigious 2020 Premju A' Design Award tal-Bronż in Disinn tal-Ippakkjar Competition Category.
BronżIppakkjar· 2020
Sparkling Juice Ippakkjar tax-Xorb
Client: Beijing Platinum Tiande Trading Co., Ltd.
Premju A' Design Award tal-Bronż Winner in Ippakkjar Category
- 21,454
- Verified Award Winner
- Verify Award Status for #86414
The Design
About Sparkling Juice Ippakkjar tax-Xorb
Sparkling Juice huwa disinn ta' ppakkjar għal xarba tal-frott gassuża. Id-disinn jgħaqqad it-tikketta mal-forma tal-flixkun tal-ħġieġ. It-tikketta mgeżwra ssegwi l-kurvatura tal-flixkun, u tikketta żgħira tal-frott tindika t-togħma tal-meraq. Illustrazzjonijiet miżbugħa bl-idejn juru erba' annimali, flamingo, leopard, żrafa u kamaleonte, li jersqu lejn erba' frott, lime, passion fruit, frawla u lychee. Il-flixkun fih 290 millilitru u huwa 20 ċentimetru għoli. Fuq it-tikketta jintużaw stampar bil-fidda sħuna u effett imnaqqxa (embossing).
The Recognition
About the Premju A' Design Award tal-Bronż
Sparkling Juice Ippakkjar tax-Xorb huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Sparkling Juice Ippakkjar tax-Xorb ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Sparkling Juice Ippakkjar tax-Xorb jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The product name is "Sparkling Juice". The project is a packaging design for a bubble water drink. The design combines the label with the shape of the bottle. The beveled label is a good indication of the curvature of the bottle. At the same time, the small fruit label reminds the taste of the juice. The design of the packaging illustrations cleverly applies a combination of animal images and fruit images, which makes life interesting and highlights the brand's theme.
- Dimensions & Packaging
- 290ml/20cm/Glass bottle/Glass bottle label
- Tags
- Juice, glass bottle, packaging, illustration
- Production Technology
- The design includes: glass bottle design, glass bottle design.
Printing process: hot silver, bump - Design Challenge
- This Sparkling Juice is packaged in glass bottles. Its label design has a distinctly inclined curvature that makes the shape of the glass bottle look more beautiful. At the same time, this also makes it difficult to label. The company therefore adjusted the labeling water flow line and finally solved the problem.
- Research
- The design team designed the shape of the glass bottle and the product label. Make the project consistent with the characteristics of bubble aquatic products. Highlights the fresh, interesting concept of the product. Since its launch, it has been well received.
- Inspiration
- The packaging design uses hand-drawn illustrations. Four different animals were created: flamingos, leopards, giraffes and chameleons. And four different fruits: lime, passion fruit, strawberry, lychee. The animals in the label stretched their heads forward and wanted to touch the fruit labels in the juice. This packaging design makes the product more interesting. And welcomed by young people.
- Project Duration
- The project began in October 2018 and ended in February 2019.
Location: Zhejiang, China. - Operation Flow
- Glass bottle design, label design, label graphic design, printing process design, market testing.
- Team Members
- Mao Ming
Yao Dabin
Li Qian - Image Credits
- Image #1: Creator Mao ming
Image #2: Creator Mao ming
Image #3: Creator Mao ming
Image #4: Creator Mao ming
Image #5: Creator Mao ming
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