Overpacked Tlatzacuilli by Jiawen Li is a highly esteemed winner of the very prestigious 2020 Mahuizolli A' Design Award Bronse in Tlaquimilolli Tlachihchihualiztli Competition Category.

BronseTlaquimilolli· 2020

Overpacked Tlatzacuilli

by Jiawen Li

Mahuizolli A' Design Award Bronse Winner in Tlaquimilolli Category

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Verified Award Winner

Verify Award Status for #101193

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Colors

The Design

About Overpacked Tlatzacuilli

Inin tlachihchihualli ce tlatzacuilli tlaxcalmimilpan, motemaca ica mamaquilli ichan pipiltzitzintin ome expa xihuitl ipan ilhuitl. Moyollalia ipan cuauhtetelmeh, ihuan tetzahuitl ixayomeh motlachihchihua iixco cuauhtetelmeh. In tlatzacuilli hueliz oc ceppa moequitiltiz ihuan mopatliz cuauhtetelmeh, ihuan ica tetzahuitl ixayomeh ipan tlatzacuilli - ixtelolotl, yacatl, camactli - miec necentlaliliztli hueliz mochihuaz inic motlatecpanaz in quitoa tetzahuitl ixtli, yuhquin tlamatinimeh in quichihua Frankenstein, inic moyolchicahua pipiltzitzintin intlaneltoquiliz.

The Recognition

About the Mahuizolli A' Design Award Bronse

Overpacked Tlatzacuilli ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Overpacked Tlatzacuilli ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Overpacked Tlatzacuilli quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The product packaging box I designed is a package of pastries, which is used as a gift to families with children 2 to 3 years old at the festival. It is inspired by the building blocks, and the monster's features are designed on the surface of the "building blocks". The packaging box can be recycled and turned into building blocks.
Dimensions & Packaging: The size of the whole package is 240mm * 70mm * 240mm, and then it includes 4 rectangular cubes (140mm * 70mm * 70mm), 4 triangular prisms (70mm * 70mm * 70mm), and 4 cubes (70mm * 70mm * 70mm).
Tags: Over-packing, green, building blocks, children,
Inspiration: Overpacking is very serious in China, especially the packaging of some gift boxes. The packaging of many gift boxes greatly exceeds their use value, and many merchants will increase the price of goods by attaching materials to the packaging of the goods in order to make huge profits.
Project Duration: The project started in Xiamen, China in April 2019 and was completed in Chengdu, China in January 2020.
Operation Flow: When eating the cakes inside, the packaging box can be recycled and used as a toy for children.

Read the Press Release