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BonBonne Nuit Tlatemantli Candy by Ka Wai Tsun

BonBonne Nuit Tlatemantli Candy by Ka Wai Tsun is a highly esteemed winner of the very prestigious 2021 Mahuizolli A' Design Award Tepoztli in Tlaquimilolli Tlachihchihualiztli Competition Category.


TepoztliTlaquimilolli· 2021

BonBonne Nuit Tlatemantli Candy

by Ka Wai Tsun

Client: Ka Wai (Rae), Tsun

Mahuizolli A' Design Award Tepoztli Winner in Tlaquimilolli Category

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Verified Award Winner

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Colors

The Design

About BonBonne Nuit Tlatemantli Candy

Amoxtlahtolli: BonBonne Nuit ce tlatemaliztli tlachihchiuhtli in cualcan candy. In tocaitl monechicoa ome tlahtolli francés, bon bon, quihtoznequi candy, ihuan bonne nuit, quihtoznequi cualli yohualli. In tlalnamiquiliztli quinnotza in tlacohqueh mahuel quinyeyecozqueh inneltemictli tlen momatih. In tlatemantin quihuica ce nezcayotl montaje tlen quinechicoa surrealista tlamantli. Ipampa in neltemictin huelih moyacanah, in tlahtolli itech cecen tlatemantli quinextia ce elehuiliztli tlen miyequintin tlacah huelih quipiah. In tocaitl in tlachihchiualli, tlalnamiquiliztica motocayotia, quinequi quiyolitiz nezcayomeh itech tonalnamiquiliztli. In tlatemaliztli quipiya yeyi xiquipilli, yeyi tepitzin tlayahualli tlatemantli ihuan ome tetecpaniuhqui tlatemantli tlen quipiah imatemecayo.

The Recognition

About the Mahuizolli A' Design Award Tepoztli

BonBonne Nuit Tlatemantli Candy ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in BonBonne Nuit Tlatemantli Candy ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. BonBonne Nuit Tlatemantli Candy quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In order to fully bring out the concept, imagination is key. The design of the packages uses a montage style that brings together surrealistic elements. Since lucid dreams are controllable, the stories of each package are suggestive of the desires people most likely would have. Moreover, the conceptual names of each product are meant to trigger imaginative sceneries in customers’ heads.
Dimensions & Packaging
Image#1 Width 90mm x Depth 35mm x Height 130mm each, Image#2-3 Width 130mm x Depth 60mm x Height 105 mm each, Image#4 Width, Depth, Height 85mm each
Tags
Food packaging, Design, Collage, Photoshop, Surrealism, Quirky, Dreamy, Colourful, Candy, Lucid Dream
Production Technology
To construct a unique collage, photoshop was used to create the tone, colour, and mixture of images.
Design Challenge
The biggest challenge of the design process was to come up with the best way to create a design that leads the viewer to visualise the scenery by only looking at each package. The combination of collaged images, as well as the subtle tone and colour changes, complete the whole design.
Research
During the research, the key purpose was to look for what kind of design approach would ideally lead users to imagine what they see on the package, as if they were the protagonist of the dream. Illustrating was considered at the beginning to present each dream. This way, though, might feel lack of realism and make it difficult for users to build a connection. Therefore, after considerations, photoshop was chosen to create collages of different elements to finalise the designs of the packages.
Inspiration
There are always setbacks in life, and sometimes lucid dreams are the only place to get comfort and where dreamers can freely control. The concept behind this shop is to let their customers to have a taste of their own lucid dreams. In French, bon bon means candy, and bonne nuit means good night. Therefore, the two French words combined together become the brand name, BonBonne Nuit.
Project Duration
BonBonne Nuit was created and finished in March 2020 in Vancouver.
Operation Flow
Three pouches, three mini round boxes and two rectangular handle boxes, each with various special flavours of sweets.
Patents
Copyrights belong to Ka Wai (Rae) Tsun, 2020.

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