Tlanāhuatīlli Tsingtao Beer Primary Function: Tlaquentli Tlacualcaxitl in Tlacotonalli tlen Cerveza ītēchcopa Tsingtao Brewery Culture Media Co., Ltd. cē cencā mahuizzō tēmacēhualōni īpan huēyi 2022 Mahuizolli A' Design Award Iztacteocuitlatl īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.
IztacteocuitlatlTlaquimilolli· 2022
Tsingtao Beer Primary Function: Tlaquentli Tlacualcaxitl in Tlacotonalli tlen Cerveza
īpal Tsingtao Brewery Culture Media Co., Ltd.
Tlanāhuatīlli: Tsingtao Brewery Culture Media Co.,Ltd.
Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Tlaquimilolli Tlamantli
Tlaneltīlīlli Tēmacēhualōni
Xictlaneltilia Tēmacēhualli ītēchcopa #132955Tlanēxtilistli
Ītechcopa Tsingtao Beer Primary Function: Tlaquentli Tlacualcaxitl in Tlacotonalli tlen Cerveza
Book Text: In Tsingtao Beer ce tlaquentli tlacualcaxitl tlen omochiuh ipampa in 120 xiuhtiliztli tlen brand. Inin tlachihualli quipia yeyi huehueh Pilsner cerveza ihuan mopepechtia ipan in huelnezqui caltlachihualiztli tlen Qingdao. In tlahcuilolli quicentlalia in tlaltepetl huehueh tlamahuizolli ihuan brand tlamatiliztli, quinextia in tlanamictiliztli tlen brand ihuan in tlaltepe tlamatiliztli. In pani caxitl motlapoa itech onteixpan, ce ollintli tlen otlacuictiloc itech in ixochioliztli tlen hops, ce tlen cerveza tlaneliuhcayotl. In cervezas monextia ihcuac motlapoa in tlacualcaxitl. Motequitiltia tlaixiptlayotl amatl, ihuan in tlachihualiztli quipia UV tlahcuiloliztli, totonqui tlaquechiliztli ihuan tlaacocuitiliztli.
Tēixīmachōtiliztli
Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl
Tsingtao Beer Primary Function: Tlaquentli Tlacualcaxitl in Tlacotonalli tlen Cerveza ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Tsingtao Beer Primary Function: Tlaquentli Tlacualcaxitl in Tlacotonalli tlen Cerveza ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Tsingtao Beer Primary Function: Tlaquentli Tlacualcaxitl in Tlacotonalli tlen Cerveza quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.
Tlanēxtilistli Ītēixpan
Āmatl Tlanextīliztli
Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.
- Cē Zan Ītēchcopa
- The Tsingtao Beer packaging is designed for the 120th anniversary of its inception. It contains a gift box based on the distinctive architectures of Qingdao and three vintage Pilsner beers. The basic elements of the illustration include landmark and brand culture, which demonstrate the integration of brand and regional cultures.
- Huēyiliztli īhuān Tlacualtepēhualli
- Width 276mm x Depth 90mm x Height 286mm
- Tōcāitl
- Tsingtao Beer, Gift Box, 120th anniversary, Pilsner Beer, Regional Cultures
- Tlachīhualiztli Māchiyōtl
- Paper used to meet the requirements of environmental protection of specialty paper, production process: UV printing, hot stamping, embossing.
- Tlanāhuatīlli Nētēcahuilīztli
- The challenge of designing this product lies in finding a universally accepted cultural icon in Qingdao, which is also closely related to Tsingtao Beer. Target audience and consumption mode are the second challenge the packaging design has encountered. For that matter, the product has selected iconic symbols and colors of illustration during the process of brewing, thus showcasing the theme of anniversary.
- Tlatēmōliztli
- It is true that every city has its own exclusive pace and culture. There are no counterparts in China like Qingdao who, apart from regarding beer as both a food and a cultural icon, has merged beer into the lifestyle. The inclusive humanism of Qingdao is poured in every can of beer, which, along with the fragrance of beer, is spread to China and beyond.
- Tēyōllālīliztli
- The illustration, inspired by the cultural icons of Tsingtao Beer and distinctive regional elements of Qingdao, is designed based on historical documents and local traditional architectures, which is now a postcard for inviting users to Qingdao as an ideal destination.
- Tēquitl Cāhuitl
- This project was started in January 2021 in Qingdao, and was finished in April 2022.
- Tēquitl Ōhuitl
- The outer case is a gift box that can be unfolded to both sides. This is inspired by the blossom of hops, one of the ingredients, thus building a close relationship with the product. When opened, three vintage Pilsner beers is in sight.
- Calpolli Tlācah
- Art Direction: Junhai Zhu
Art direction: Chuyue Wu
Graphic Design: Xiaolong Yang
Graphic Design: Chengcheng Liu
Tlacōhualli
Xictlahtlachia Achi Huēca Designers.org
Xictēmoa tlanāhuatīlli, tēquitl īhuān tlanāhuatīlli ītēchcopa totlanōnōtzalcāhuān.
Ōc Cequi Tiquitta
Tlanēxtīliztli Tlanāhuatīlli
Xiquitta ōc cequi tlanēxtīliztli tēixīmachōtīlli īpan inīn tlahtlamanilistli, tlapepenalli ītechcopa īnqualli.
