Xicpanahuī campa tlahtōlli
Shengming Shijia Primary Function: Petlacalli tetlauhtilli ipan cah xoxouhqui atl ītēchcopa Hangzhou Xianlin Tea Co., Ltd.

Tlanāhuatīlli Shengming Shijia Primary Function: Petlacalli tetlauhtilli ipan cah xoxouhqui atl ītēchcopa Hangzhou Xianlin Tea Co., Ltd. cē cencā mahuizzō tēmacēhualōni īpan huēyi 2022 Mahuizolli A' Design Award Iztacteocuitlatl īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.


IztacteocuitlatlTlaquimilolli· 2022

Shengming Shijia Primary Function: Petlacalli tetlauhtilli ipan cah xoxouhqui atl

īpal Hangzhou Xianlin Tea Co., Ltd.

Tlanāhuatīlli: Hangzhou Xianlin Tea Co., Ltd.

Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Tlaquimilolli Tlamantli

24,313

Tlapalli

Tlanēxtilistli

Ītechcopa Shengming Shijia Primary Function: Petlacalli tetlauhtilli ipan cah xoxouhqui atl

Book Text: Shengming Shijia ce petlacalli tetlauhtilli tlen quinextia in tlalcayotl in altepetl tlen monelhuia ica in tochtli in xoxouhqui atl inemiliz. In pani petlacalli quiyancuilia in tlachializtli tlen motocayotia Eyi Aatentli in Quixotia in Metztli, chihchihualli ica amatl ica tlahcuilloliztli ihuan tlachichihualtin. In hueyi tlapalli in tlilli-texohtli, tlen tehuan quilnamiquiltia in yohualli. Ome tlacoyoctin ipan in pani petlacalli monepanoah inic quichihuah ce tlamachtli metztli achto in petlacalli motlapoa. In pani petlacalli motilana ica ome tlapal, quinextia in cualli tlaliltin yahualtic metztli tlahcuilloltin ipan in itic petlacalli. In tlachihualiztli quinepanoa ce mahuiztic altepetl tlachializtli ica in yolcehuiliztli in xoxouhqui atl ipaquiliz.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl

Shengming Shijia Primary Function: Petlacalli tetlauhtilli ipan cah xoxouhqui atl ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Shengming Shijia Primary Function: Petlacalli tetlauhtilli ipan cah xoxouhqui atl ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Shengming Shijia Primary Function: Petlacalli tetlauhtilli ipan cah xoxouhqui atl quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa
With tea-related local scenery represented, the tea packaging communicates the product information to users. It highlights the landmark building and reproduces the sight Three Pools Mirroring the Moon. The design of the inner box originates from the moon evoking the atmosphere of serenity&permanency and the memory of tea-tasting.
Tlachīhualiztli Māchiyōtl
It adopts paper materials and printing&stamping techniques to reproduce the sight on the outer box. The main color, ink blue exactly echoes the night. The round film prints on the inner box evoke associations with the full moon for users.
Tlanāhuatīlli Nētēcahuilīztli
How to combine the visual elements and the operation, reproduce the local sight, associate it with our product and appeal to young consumers are what the difficulties of design lie at.
Tlatēmōliztli
A cultural document Records of the West Lake complied in the Qing dynasty depicted Three Pools Mirroring the Moon in such words: When the Mid-Autumn Festival approaches, the moonlight passes through three stone pagodas and casts itself on the West Lake. The candle light in the pagodas, the moonlight and the glistening lake reflect each other bewildering visitors by their real face. Therefore, it was entitled the supreme fairyland in the West Lake.
Tēyōllālīliztli
In order to emphasize the local features of the product, it selects one of the most prominent local sights Three Pools Mirroring the Moon as the main design pattern. Besides, in order to reproduce the atmosphere of serenity, our designer consulted abundant historical documents and relevant photographs at the very beginning.
Tēquitl Cāhuitl
In August, 2020, the project was completed in Hangzhou City, Zhejiang Province, China and went on sale at the online platform of the brand.
Tēquitl Ōhuitl
There are two hollowed halves on the outer box merging together to naturally form the full moon before unwrapping the packaging. Users can draw the outer box from two sides leaving the scene that instead of the previous hollowed halves of the moon, the neatly-arrayed full moons on the inner box gradually appear into sight.

Tlacōhualli

Xictlahtlachia Achi Huēca Designers.org

Xictēmoa tlanāhuatīlli, tēquitl īhuān tlanāhuatīlli ītēchcopa totlanōnōtzalcāhuān.

Cualli Tlanāhuatīlli Monequi Huēyi Tēixpantīliztli

A' Design Award cē cemānāhuac tēmacēhualli ītēchcopa cualli tlanāhuatīlli. Xicnēmili īpan A' Design Award ic ticpīāz tlanāhuatīlli tēixpantīliztli, mahuizzōtl, cuallōtl īhuān tēixpantīliztli ītēchcopa motēquitl. Xictlāli motēquitl ītēchcopa A' Design Award īhuān xicnēhuili ītēchcopa huēyi A' Design Prize.

Xictlāli