Pepsi New Year 2022 LTO Tepozcaxitl Atl Ic Netlaniliztli by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 Mahuizolli A' Design Award Cozticteocuitlatl in Tlaquimilolli Tlachihchihualiztli Competition Category.
CozticteocuitlatlTlaquimilolli· 2022
Pepsi New Year 2022 LTO Tepozcaxitl Atl Ic Netlaniliztli
by PepsiCo Design and Innovation
Mahuizolli A' Design Award Cozticteocuitlatl Winner in Tlaquimilolli Category
Verified Award Winner
Verify Award Status for #137256The Design
About Pepsi New Year 2022 LTO Tepozcaxitl Atl Ic Netlaniliztli
Pepsi New Year 2022 LTO ce tlamantli chicuace tepozcaxitl atl ic netlaniliztli tlen zan tlapoalli omochiuhque ipampa in cehualiztli ilhuitl cahuitl. Inin tepozcaxitl omomanque ompa Rusia itech ce cahuitl tequitl tlen brand tlahtolmoyahualiztli. In ilhuitl tlahcuilolli mochihua ic mahuiztiliz nochi in ilhuitl cahuitl, tlami ica Yancuic Xihuitl. In tlachihualiztli noihqui quihueyilia in brand achi hueyi que in quimiliuhcayotl ica tlamantli tlen tepalehuia netech nenonotzaliztli. In tlacohuanime hueli quipohuazque ce QR machiyotl ipan cecen tepozcaxitl ica ce smartphone ic ahcizque tlaxtlahuilme, no ompa ce hueliztli ic quitlanizque zan tlapoalli hoodies ihuan t-shirts tlen tlanextia.
The Recognition
About the Mahuizolli A' Design Award Cozticteocuitlatl
Pepsi New Year 2022 LTO Tepozcaxitl Atl Ic Netlaniliztli ca in quicuic in Mahuizolli A' Design Award Cozticteocuitlatl, huel mahuiztic tlamahuizoliztli tlen momaca in achtopa, huel cualli ihuan mahuiztic tlachihualli. In quicuicah Cozticteocuitlatl ca cenca yancuic, tlachiyani ihuan tlanextic tlachihualli in quinextia in tlamatiliztli ihuan toltecayotl. Ca quinequi in Pepsi New Year 2022 LTO Tepozcaxitl Atl Ic Netlaniliztli quitlalizque yancuic tlamantli ihuan quimacazque tlazohtli. Ni dizayno in quicuic Cozticteocuitlatl ca mahuiztic tlamantli in quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Pepsi New Year 2022 LTO Tepozcaxitl Atl Ic Netlaniliztli quiyolchicahua ihuan quipaquiltia in tlacah.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- These cans were created with consumer engagement in mind, as well as to activate the brand beyond packaging. Complete with interactive functional features, consumers are encouraged to use their smartphone to scan QR codes on the cans that lead to promotions, including a chance to win limited edition hoodies and t-shirts that glow.
- Inspiration
- Bringing all the festive feels wherever it goes, Pepsi is lighting up the holiday season in 2022! The Design Team created a series of six limited edition cans for the New Year 2022, available for purchase in Russia, as a part of Pepsi’s ‘Light up the Winter Holidays’ campaign. These LTO cans were designed to be enjoyed through the whole of the winter holidays and culminating in New Year’s, embracing both the memorable and unexpected moments the season will bring.
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