Gujinggongjiu Tlapachiuhcayotl ipan tlaīlli chicāhuac by Sisi Don is a highly esteemed winner of the very prestigious 2022 Mahuizolli A' Design Award Cozticteocuitlatl in Tlaquimilolli Tlachihchihualiztli Competition Category.
CozticteocuitlatlTlaquimilolli· 2022
Gujinggongjiu Tlapachiuhcayotl ipan tlaīlli chicāhuac
by Sisi Don
Client: Gujingongjiu
Mahuizolli A' Design Award Cozticteocuitlatl Winner in Tlaquimilolli Category
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- Verified Award Winner
- Verify Award Status for #137626
The Design
About Gujinggongjiu Tlapachiuhcayotl ipan tlaīlli chicāhuac
Gujinggongjiu inin cē tlapachiuhcayotl tlachīhualli inic cē tlaīlli chicāhuac chinatlālpan huālēhua. Inin tlachīhualiztli quinēxtia in huēhueh cōātl tōtem īca cē yancuīc tlachiyaliztli digital. In etic tlaxotlaltin īhuān in ohuih cōltic tlahcuilōlli in huēhueh cōātl mopatla ihuicpa cē yancuīc, ahmo ohuih tlanēxtīlli. In caxitl motlapoa ītech in ōpōchcopa īhuān in yēccopa, quinēxtia in tlahcuilōlli īca miec tlatzacualli. Motequitiltia tlīlli in tlanēxtia yohualtica, ic in cōātl tlahcuilōlli mota nō ihcuāc tlayohua. In tlapachiuhcayotl quipiya 150 mm īpatlāhuaca, 110 mm īhuehcatlan īhuān 280 mm īhuehcapan. In tlanequiliztli yehhuātl cē yancuīc tlachiyaliztli īhuān cē telpōchcāyōtl īxiptla in marca.
The Recognition
About the Mahuizolli A' Design Award Cozticteocuitlatl
Gujinggongjiu Tlapachiuhcayotl ipan tlaīlli chicāhuac ca in quicuic in Mahuizolli A' Design Award Cozticteocuitlatl, huel mahuiztic tlamahuizoliztli tlen momaca in achtopa, huel cualli ihuan mahuiztic tlachihualli. In quicuicah Cozticteocuitlatl ca cenca yancuic, tlachiyani ihuan tlanextic tlachihualli in quinextia in tlamatiliztli ihuan toltecayotl. Ca quinequi in Gujinggongjiu Tlapachiuhcayotl ipan tlaīlli chicāhuac quitlalizque yancuic tlamantli ihuan quimacazque tlazohtli. Ni dizayno in quicuic Cozticteocuitlatl ca mahuiztic tlamantli in quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Gujinggongjiu Tlapachiuhcayotl ipan tlaīlli chicāhuac quiyolchicahua ihuan quipaquiltia in tlacah.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Is the representation of the brand symbol, the traditional dragon totem, using brand new digital digital style, refreshing visual experience to consumers, but also to the brand image of the younger, the image.Have good display effect open means, and the application of luminous ink, more highlights the uniqueness of product symbol
- Dimensions & Packaging
- Width 150mmxDepth 110mmxHeight 280mm
- Tags
- BAIJIU Gujingongjiu Liquor packaging
- Production Technology
- Luminous ink printing, can be in the dark will be the dragon pattern is displayed
- Design Challenge
- The application of luminous ink in the bottle above
- Research
- Experience design style of study, to the study of box open, to the printing material research, so as to achieve has a unique style, unique opening experience, luminous display various creative innovative products
- Inspiration
- From the characteristics of digital visual language, has broken the traditional Chinese dragon in the line of heavy and complicated, and the curve of the complex form habits, will be young and modern style, blend in the design of the traditional elements, bring more fashionable, hale visual experience
- Project Duration
- The project started in April 2021 in Chang sha and finished in August 2021 in Shenzhen
- Operation Flow
- Through the open left and right sides, show the visual effect of multi-level
- Team Members
- INFINITY STUDIO
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