Meiyitian Tlazohcaxitl Tlanahuatiani ītēchcopa Chong Peng

Tlanāhuatīlli Meiyitian Tlazohcaxitl Tlanahuatiani ītēchcopa Chong Peng cē cencā mahuizzō tēmacēhualōni īpan huēyi 2022 Mahuizolli A' Design Award Bronse īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.

BronseTlaquimilolli· 2022

Meiyitian Tlazohcaxitl Tlanahuatiani

īpal Chong Peng

Tlanāhuatīlli: Yili Group

Mahuizolli A' Design Award Bronse Tēmacēhualōni īpan Tlaquimilolli Tlamantli

12,986

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #139341

Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Meiyitian Tlazohcaxitl Tlanahuatiani

Meiyitian ce tlazohcaxitl tlanahuatiani in motlalilia ce ihcuilolli tlazohcaxitl ihuan ce yohualli tlaneltoquiliztli cemanahuac. In tlazohcaxitl quipiya ome-ixtli ihuan yei-ixtli tlacayotl ipan in tlaneltoquiliztli tenamictiani, quichihua ce tlaneltoquiliztli mahmauhqui. Tlacualtiani quimahmauhtia in tlacayomeh ica ce mapa tlazohcaxitl piltontli ihuan calaqui itech in yohualli cemanahuac tlachihchiuh in tlaneltoquiliztli. Itech in yohualli cemanahuac, tenamictiani ahuilli ihuan ce ichpocatontli chihchihualiztli tlanahuatia monequi, ihuan tlaxtlahuiliztli huelis mocentlaliz. In tlanequiliztli ic quichihua ce achi netechihualiztli inxinachyo ihuan piltzitzintin tlacualtiani.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Bronse

Meiyitian Tlazohcaxitl Tlanahuatiani ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Meiyitian Tlazohcaxitl Tlanahuatiani ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Meiyitian Tlazohcaxitl Tlanahuatiani quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: By extracting the characteristics of the brand spokesperson, it designs the new 2D and 3D dolls, build up the brand IP. We have developed online interactive games and doll customization system.
Huēyiliztli īhuān Tlacualtepēhualli: Width65mmxDepth65mmxHeight220mm
Tōcāitl: Virtual brand world,Smart and connected,Brand IP design
Tlachīhualiztli Māchiyōtl: Mobile Internet AI technology
Tlanāhuatīlli Nētēcahuilīztli: In the new trend of "meta-universe", "MEIYITIAN" have developed online interactive games and doll customization system. With the new AI technology,consumers can enter the virtual brand world. Moreover,they can also play interactive games to get rewards or DIY ideas, eventually,these experiences will form data to bring more positive feedback for consumers and maintain the intimate relationship between the brand and consumers.
Tlatēmōliztli: With the rising of the "meta-universe" concept, the youth of "Generation Z" in China has spent more and more time exploring the virtual world,so some of the rules applied in brand packaging design for brands fail to keep up with the exploration spirits of the"Generation Z". Moreover, it is increasingly hard to resonate with them.
Tēyōllālīliztli: The core idea behind packaging design is to interact with consumers through new AI technologies. When consumers scan the packaging image, they can enter the virtual world created by the brand and started games or other activities,then strengthen the emotional link between the brand and consumers.
Tēquitl Cāhuitl: The project started in August 2021 in China
Tēquitl Ōhuitl: Consumers enter the virtual brand world by scanning the characters on the package through APP
Calpolli Tlācah: Project director：Susie Liu
Creative director：Chong Peng
Design: Pesign Team