Al Mocha Port Cahuatl Itlapachol ītēchcopa Elena Gamalova

Tlanāhuatīlli Al Mocha Port Cahuatl Itlapachol ītēchcopa Elena Gamalova cē cencā mahuizzō tēmacēhualōni īpan huēyi 2022 Mahuizolli A' Design Award Iztacteocuitlatl īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.

IztacteocuitlatlTlaquimilolli· 2022

Al Mocha Port Cahuatl Itlapachol

īpal Elena Gamalova

Tlanāhuatīlli: Al Mocha Port

Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Tlaquimilolli Tlamantli

29,899

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #140423

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Al Mocha Port Cahuatl Itlapachol

Miec tlapacholli Al Mocha Puerto, Arabia Saudi. Tlachihualiztli yehyecopa, nemiliztli huan chanehualiztli quimottitia inic quichihuazqueh ce toxicayo neltiliztli huan tlamatilistli quiyolchicahua. Tlapacholli chipahhuac, caquiztic, mahuiztic, huan amo miec machiyotl quipia, yehyecopa huan axcan motzonquixtia. Texohtic, quiltic huan coztic tlapalli tlamachitianih quitemozqueh. Cahuatl itlacuilol nacaztlan tlachihqui ipan tlatemoliztli quitlaloa. Ce yolehualiztic teixnamiquiliz totocayo quitlacamachilia inic huel moyolehuaz, xihuitl mochi.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl

Al Mocha Port Cahuatl Itlapachol ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Al Mocha Port Cahuatl Itlapachol ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Al Mocha Port Cahuatl Itlapachol quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: Rebranding and packaging design for Al Mocha Port, Saudi Arabia, one of the major players in importing and roasting specialty coffee and accessories in the region. A wide range of varieties from producing plantations all over the world is carefully imported for making the best blends for coffee connoisseurs. The objective was to create a series of packaging that reflects their deeply rooted expertise and uniqueness. The front side is clean with 3 different plain colors, aiming to attract customer attention. The coffee illustration on the sides emphasizes the attentive attitude of the manufacturer to the product selection. Each one of the pouches is bright and perceptible and does not require extra effort from the buyer while making a choice purchase.
Huēyiliztli īhuān Tlacualtepēhualli: Width 125 mm x Depth 80 mm x Height 195 mm
250 grams
Tōcāitl: specialty coffee, packaging, visual identity, pouch, box, coffee, coffee packaging
Tlachīhualiztli Māchiyōtl: Aluminum Stand Up Pouch, flat bottom, quad seal.
Tlanāhuatīlli Nētēcahuilīztli: The challenge was to create a series of packaging that reflects their deeply rooted specialty coffee selection of the best beans from around the world and to attract new customers, in a highly competitive market. The packaging had to be clean, understandable, distinguished, and not overloaded with information, bridging the past and the present. The second challenge was to create an emotional bond with the target audience.
Tlatēmōliztli: The port of Al Mokha is considered one of the oldest ports in the Arabian
Peninsula. It was the main marketplace for coffee between the fifteenth and seventeenth centuries.

Mocha and Mocachino take the name from this port.
It reached its peak in the seventeenth century.
Tēyōllālīliztli: The inspiration came from the story behind the brand name and the coffee provenance.
Al Mocha port, Yemen is the oldest marketplace in the world, for Arabian coffee. The port is a symbol of intangible heritage and perpetual tradition and reminds us that history is a continuum.
Tēquitl Cāhuitl: The project started in September 2020 in Dammam, Saudi Arabia and finished in January 2021 in Dammam, Saudi Arabia.
Tēquitl Ōhuitl: In addition, the redesigned series emphasizes the brand's unique properties: the colors reflect the origin and taste notes of the product. The redesigned logo is inspired by the architecture of this time period. The white label with highlighted information of origin, taste notes, elevation, and the process's methods helps the consumer to make a purchasing decision quicker. A flexible labeling system allows the brand to use the same pouch with different coffee labels as their offerings change throughout the year.
Īxiptla Tlanēxtīlli: Main Image 1: Designer/Illustration: Elena Gamalova
Optional Image 2: Designer/Illustration: Elena Gamalova
Optional Image 3: Designer/Illustration: Elena Gamalova
Optional Image 4: Designer/Illustration: Elena Gamalova
Optional Image 5: Designer/Illustration: Elena Gamalova