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Borjomi Tlapiyalistli Ixquichcayotl by Antonia Skaraki

Borjomi Tlapiyalistli Ixquichcayotl by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 Mahuizolli A' Design Award Bronse in Tlaquimilolli Tlachihchihualiztli Competition Category.


BronseTlaquimilolli· 2023

Borjomi Tlapiyalistli Ixquichcayotl

by Antonia Skaraki

Client: Borjomi

Mahuizolli A' Design Award Bronse Winner in Tlaquimilolli Category

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Colors

The Design

About Borjomi Tlapiyalistli Ixquichcayotl

Chicahuac ololiztli, tlepopolocameh quichicchihtinemih ilhuicatl Borjomi, ihuan ce teciuhqui ica huey nezi, in mazatl. Ce nahualli omopatlan ic machiyotl altepeyotl Georgia. In tlachieliz machiyotl "In Huey Yancuicchihchihuani". Borjomi quipiya tlanextli ilhuitl ihuan in mazatl quetztiuh ipan temalacatl, quiztiuh ipan atl chicahuac. Inepantla, in cruz Bolnisi ipan atl, nepantla yoliztli. Cozahuayoh tlaixiptli mocuilohtoc ica tlepopolocameh tlaixiptli, quitlanezcuitia moliniliztli. Chichiltic tlapalli chicahuilia ilhuitl, ihuan atl molinia ica tlahuicaliztli ololiztli chihualiztli.

The Recognition

About the Mahuizolli A' Design Award Bronse

Borjomi Tlapiyalistli Ixquichcayotl ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Borjomi Tlapiyalistli Ixquichcayotl ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Borjomi Tlapiyalistli Ixquichcayotl quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Borjomi wears the glow of festivities and the deer, rises from the dome, out of the rushing waters. Around him, the Bolnisi cross in the water, the center of life. The rainbow lines are combined with explosive firework lines, emphasizing movement. The red color intensifies the celebration, and the water is disturbed by the rhythms of the vibrations of creation.
Tags
Packaging design, limited edition, can design, sparkling water
Design Challenge
The task was to design a New Year Limited Edition packaging, based on the essence and key foundation of the Borjomi positioning - Borjomi water as a liquid legend, a legend born in the heart of the Georgian mountains, deeply rooted in tradition and ancient wisdom -, but at the same time to provide it with a celebratory, festive touch.
We managed to design a LE New Year package for Borjomi, based on the brand’s essence, without using the usual trivial designing patterns for festive packaging.
Inspiration
Fireworks. A magical entity. Your soul has been rejuvenated.
Intense vibrations, fireworks that adorn the sky of Borjomi, and a protagonist with an imposing presence, the deer. A magician transformed into the symbol of Georgian culture.
The visual imprint of "The Great Rejuvenator".
Project Duration
The project started in April 2021 in Athens and finished in June 2021 in Athens, and was released on the market in December 2021.
Operation Flow
The design is a LE New Year package for Borjomi, based on the brand’s essence, without using the usual trivial designing patterns for festive packaging.
Team Members
creative director: Antonia Skaraki
art director: Valia Alousi & Andreas Deskas
designer: Alexandros Tsakiris

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