Jo Chu NAORAI JOCHU ītēchcopa Eisuke Tachikawa

Tlanāhuatīlli Jo Chu NAORAI JOCHU ītēchcopa Eisuke Tachikawa cē cencā mahuizzō tēmacēhualōni īpan huēyi 2024 Mahuizolli A' Design Award Iztacteocuitlatl īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.

IztacteocuitlatlTlaquimilolli· 2024

Jo Chu NAORAI JOCHU

īpal Eisuke Tachikawa

Tlanāhuatīlli: Naorai Co., Ltd.

Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Tlaquimilolli Tlamantli

19,273

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #157858

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Jo Chu NAORAI JOCHU

Naorai oquichiuh ce yancuic tlachihualiztli sake pampa quipohpohua ica amo tletl, ic mocahua in iahuiyac. Pampa monextiz in huehcapan ihuan yocoxcayotl itech Xaponecatlamatiliztli, mochihualoh "shide" (amatl xochimecatl) pampa quitenehui ce teotlalli. Pampa monextiz in cualneziliztli itech in sake, Nosigner oquixiptlayoti in nepapan ce atl-xixicuilli chihualli ica atl-icxitlanelhuayotl ihuan oquitenehuili in cahuitl ihuan chipahualoni atl ixayomeh motema.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl

Jo Chu NAORAI JOCHU ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Jo Chu NAORAI JOCHU ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Jo Chu NAORAI JOCHU quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: Sake has been connected to the faith of Japanese people since ancient times and is treated as an entity connecting people and the Gods. It is an essential and crucial aspect when discussing the culture of our country.
Therefore, we incorporated the "shīde" (paper streamers), a motif representing the essence of Shinto prayers, onto the bottle shape that recreates the natural form produced by the surface tension of the liquid, capturing the moment when a drop of purified alcohol falls.
Huēyiliztli īhuān Tlacualtepēhualli: 11cm x 11cm x 25.5cm/Outer dimensions of box
Tlanāhuatīlli Nētēcahuilīztli: We aimed to design a bottle with a clear concept, reflecting the shape of water, so there were very few difficulties in the design process. However, because the bottle is organic and asymmetrical, there were various challenges for the manufacturing company.
Tēyōllālīliztli: We created a new form of sake by distilling it without heat, allowing the flavor of the sake to remain intact.
To represent the depth and tranquility of Japanese culture, "shīde" (paper streamers) are used to help connote a sacred area.
To express the beauty of the sake, we traced the shape of a water-filled balloon created by surface tension and to express the moment when purified water droplets fall.
We created a design identity that communicates the new possibilities of sake to the world.
Calpolli Tlācah: Product/Art Direction：Eisuke Tachikawa
Designer： Aya Sakurai
Designer：Yuta Horimoto