Mirinda Global Refresh Tlateochihualli īxpēhualiztli in Āātl ītēchcopa PepsiCo Design and Innovation

Tlanāhuatīlli Mirinda Global Refresh Tlateochihualli īxpēhualiztli in Āātl ītēchcopa PepsiCo Design and Innovation cē cencā mahuizzō tēmacēhualōni īpan huēyi 2024 Mahuizolli A' Design Award Tepoztli īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.

TepoztliTlaquimilolli· 2024

Mirinda Global Refresh Tlateochihualli īxpēhualiztli in Āātl

īpal PepsiCo Design and Innovation

Tlanāhuatīlli: PepsiCo

Mahuizolli A' Design Award Tepoztli Tēmacēhualōni īpan Tlaquimilolli Tlamantli

22,891

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #159631

Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Mirinda Global Refresh Tlateochihualli īxpēhualiztli in Āātl

Mirinda Global Refresh in tlateochihualli mahuiztic tlein mochīuh īpampa se āātl tēntlālīlli ihuān pōpōcatzin nehnemi. In tlateochihualli quimaca in tocaitl se yancuīc ihuān cencah nēz tlanahuatīlli īnepantlah in āātl tēntlālīlli ihuān pōpōcatzin nehnemi tlahtōltēca. In tlachializtli tlahtolli cencah chīchiltic, yancuīc ihuān yōllōtl tlein mochīuh ipan in netōca tlein pilhuahqueh, tepoztlahtōlli ihuān cencah tlachializtli. In tlateochihualli noihqui quinēxtia in tocaitl huēyi ītech yancuīc ihuān mahuizoh xōchicualli ahhuiyalizyoh. In yancuīc nēz quinequi quichīhua miec tlaixmatiliztli ihuān quipalēhuia in tocaitl monēxtia īpan āxcān tianquiztli.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Tepoztli

Mirinda Global Refresh Tlateochihualli īxpēhualiztli in Āātl ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Mirinda Global Refresh Tlateochihualli īxpēhualiztli in Āātl ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Mirinda Global Refresh Tlateochihualli īxpēhualiztli in Āātl quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: Known for its flavorful burst of refreshment, Mirinda is driven by a legacy of launching new and surprising fruity innovations. However in recent years, the brand determined it needed to drive greater awareness and distinction in the Carbonated Soft Drink (CSD) category. Mirinda needed a newly differentiated and updated point of view to stand out in the current market.
Tēyōllālīliztli: The Design Team approached this brand restage with the tastes of Gen-Z in mind. Creativity is cultural currency for this digital-first and hyper-visual generation, where memes, emojis, and remakes are worth a million words. We know the updated look and feel had to be more vibrant, authentic, creative and modern for Gen-Z to take notice.

Xicpōhua Āmatl Tēmachiyōtīliztli

Tlacōhualli