Kanade Japanese Tlaquimilolli by Yuko Takagi is a highly esteemed winner of the very prestigious 2025 Mahuizolli A' Design Award Iztacteocuitlatl in Tlaquimilolli Tlachihchihualiztli Competition Category.
IztacteocuitlatlTlaquimilolli· 2025
Kanade Japanese Tlaquimilolli
by Yuko Takagi
Mahuizolli A' Design Award Iztacteocuitlatl Winner in Tlaquimilolli Category
Verified Award Winner
Verify Award Status for #167834The Design
About Kanade Japanese Tlaquimilolli
In tlaquimilolli tlachihualiztli ipampa Kanade, ce cualli Japon tlachihualli octli, quicui ipan huehuetlahtolli cualnezcayotl ic quinextia in tlachihualli iyecyotl, iyollo tlacatl neuctli. Motlapalhuia ipan tlanahnamiquiliztli tlanemililiztli, in tlachihualiztli quitequitiltia washi amatl in tlamahuizoltic ichcatlaquilli, quichihua tlaxeliuhcayotl inzalan tlacayotl huan pitzahuac petlanaliztli ic ce tlamatoquiliztli, tlamachtiliztli machiliztli. Atlapalli tlacuiloliztli huan momatica tlahcuiloliztli quiweyilia in tlamachihualiztli neztiliztli, in oc ce tlachihualli tlahcuilolmachiotl quitlalia ce yancuic tel huehuetlahtolli tlanelhuayotilli tocaitl. In tlaixnextiliztli yehuatl tlaquimilolli in quisaloa huehuetlahtolli huan axcan tlamatiliztli ipampa cemanahuac tlanequiliztli.
The Recognition
About the Mahuizolli A' Design Award Iztacteocuitlatl
Kanade Japanese Tlaquimilolli ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Kanade Japanese Tlaquimilolli ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Kanade Japanese Tlaquimilolli quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Kanade embodies Japan's traditional craftsmanship in liqueur-making. Drawing inspiration from Suntory’s renowned whiskey line, it incorporates a Kanji character to align with the House of Suntory aesthetics. Designed for both local and global audiences, Kanade offers a distinctly Japanese appeal with worldwide resonance.
- Dimensions & Packaging
- 700ml
- Tags
- #packagedesign, #packaging, #branding, #Japanese, #Japan, #liqueur, #alcohol, #drink, #craft, #handcrafted, #natural, #brandidentity
- Production Technology
- The packaging employs custom washi paper featuring subtle glossy fibers to balance matte softness with refined shine. It includes a handwritten calligraphy logo, a custom typeface, and watercolor paintings representing each flavor. This meticulous approach highlights the artisanal quality and premium positioning of the liqueur.
- Design Challenge
- Achieving a balance between a distinctly Japanese design and global appeal was challenging. The development of original washi paper that maintained its natural texture during printing required minimal digital intervention. The paper's fine glossy fibers blend a matte texture with subtle shine, enhancing the tactile experience and emphasizing the handcrafted quality.
- Research
- We conducted field testing in a bar and spoke with bartenders to understand how the bottle’s design impacts usability and perception. Insights from their feedback led to design adjustments for ease of pouring and tactile elements, ensuring a balance between aesthetic appeal and functionality for both bartenders and consumers.
- Inspiration
- The inspiration came directly from experiencing the liqueur itself. Its delicate, natural taste evoked imagery of soft, flowing watercolors—an artistic representation of Japanese subtlety and harmony. This led to a design that visually reflects the product’s smooth, sophisticated flavor using handcrafted textures and organic elements.
- Project Duration
- 1 year, Tokyo
- Operation Flow
- Consumed neat, on the rocks, or in cocktails.
- Patents
- Yuko Takagi
- Image Credits
- Yuko Takagi
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