Xi Feng Jiu Tian Qi Baijiu Itlaquentiliz (Tlapachiuhcayotl) by Wen Liu

Xi Feng Jiu Tian Qi Baijiu Itlaquentiliz (Tlapachiuhcayotl) by Wen Liu is a highly esteemed winner of the very prestigious 2026 Mahuizolli A' Design Award Bronse in Tlaquimilolli Tlachihchihualiztli Competition Category.

BronseTlaquimilolli· 2026

Xi Feng Jiu Tian Qi Baijiu Itlaquentiliz (Tlapachiuhcayotl)

by Wen Liu

Client: Shenzhen Oracle Creative Design Co., Ltd

Mahuizolli A' Design Award Bronse Winner in Tlaquimilolli Category

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Verified Award Winner

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The Design

About Xi Feng Jiu Tian Qi Baijiu Itlaquentiliz (Tlapachiuhcayotl)

Xi Feng Jiu Tian Qi ce tlapachiuhcayotl tlahtlaliliztli ipampa ce cualli baijiu, ce chinatlalpan octli. In tehuilocaxitl mochihua ica tehuilotl in oncan tlacatiliztli, tlaquentilo ica teocuitlatl ihuan tlacuilolo ica laser tlamachiotiliztli. In itzacca mochihua ica aluminio tepoztli ihuan motlalia ica tehuilotl diamante tlatectli. In itzacca ixiptlayotl quicui in phoenix corona tlein oquimaquiaya in cihuanamiqueh in huehcauh China. In tetlauhtilcaxitl mochihua ica acrílico ihuan quipiya ce huel tlamahuizolli ixiptlayotl. In itlapachiuhca mehua quen ce tilmatli ihuan zan yolic quinextia in tehuilocaxitl. Inin olinaliztli quilnamiquilia in quemman moquixtia in chichiltic ixtlapachiuhcayotl ipan chinatlalpan huehcauh nenamictiliztli.

The Recognition

About the Mahuizolli A' Design Award Bronse

Xi Feng Jiu Tian Qi Baijiu Itlaquentiliz (Tlapachiuhcayotl) ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Xi Feng Jiu Tian Qi Baijiu Itlaquentiliz (Tlapachiuhcayotl) ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Xi Feng Jiu Tian Qi Baijiu Itlaquentiliz (Tlapachiuhcayotl) quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design essence of this premium Chinese baijiu is concentrated in its cap, which draws inspiration from the phoenix crown worn by brides in ancient China. Through metal casting and diamond inlay techniques, it integrates the luxurious symbolism of Eastern wedding traditions with modern luxury craftsmanship, showcasing distinguished elegance and unique aesthetics within a compact form.
Dimensions & Packaging: 175mm*120mm*285mm
Tags: Premium Baijiu, Cultural Tracing, Cultural Export, Integration of Commerce and Art
Production Technology: The liquor bottle is made from the finest local crystal. The bottle body is electroplated with gold and adorned with laser-engraved patterns, while the cap is made of aluminum alloy featuring inlaid crystal diamond cuts. The gift box showcases a uniquely shaped design made of acrylic.
Design Challenge: The most significant challenge of the project lay in the production of the bottle cap. Its intricate detailing presented substantial difficulties, requiring a delicate balance between quality standards and production costs. Considerable effort was dedicated to resolving this issue, ultimately leading to a breakthrough.
Research: Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Inspiration: Inspired by the phoenix motif from traditional Chinese wedding attire, this design reimagines a profound cultural symbol. The phoenix embodies renewal and sacredness in Chinese culture, conveying wishes for prosperity. Through contemporary interpretation and craftsmanship, it bridges tradition and modernity, creating a distinct visual language that honors Eastern heritage while appealing to present-day aesthetics—striking a balance between cultural continuity and innovative expression.
Project Duration: September 2023, Shenzhen, China
Operation Flow: The liquor box is designed with ritual at its core, creating a distinctive unboxing experience: the lid ascends like a rising curtain, gradually revealing the treasure within. This motion draws inspiration from the solemn moment of "lifting the red veil" in traditional Chinese wedding customs, transforming this gesture of anticipation and sanctity into a ceremonial unveiling of the product. Through this culturally rich interactive design, it enhances user engagement while deepening the product's narrative resonance and emotional connection.
Team Members: Creative Direction: Wen Liu
Design Execution: Maoxiang Pan, Xiangdong Yuan